Head of Managed Marketing & Growth Strategy

Toast; United States; Hybrid; USD 181,000 - 290,000; Full time

Job summary

Toast is seeking a senior leader to own the Managed Marketing program, shaping the multi-year roadmap, service tiers, and delivery models that combine human expertise with automation and AI. You’ll set annual goals, build a high-performing leadership team, and drive performance metrics that align with customer outcomes and financial goals.

You’ll design scalable processes, governance, and dashboards to guide decisions, manage cost to serve, and ensure quality across channels.

Qualifications

• 7–10 years in marketing or marketing services, including 3+ years managing people in delivery or account-management.
• Proven success running multi-channel programs across Email, SMS, Social, Offers/Promos, Loyalty, Gift Cards; partner on Paid Ads and SEO/Presence.
• Process-oriented leader with playbooks, SLAs, and QA mechanisms; skilled in capacity planning and workload management.
• Strong marketing craft (strategy + execution) and coaching to elevate content quality, segmentation, and testing.
• Analytical, data-driven; defining KPIs, building dashboards, translating performance into actions.
• Excellent communicator and relationship-builder across Product, Sales, CS, Legal, Finance; influence without authority.
• Comfort with evolving environments; systems thinking and continuous improvement.
• Nice to have: restaurant, SMB, or martech experience; agency background across channels.

Responsibilities

• Set program vision and multi-year roadmap for Managed Marketing, including service tiers, packaging, and delivery model.
• Hire, develop and retain a senior leadership bench; coach as leaders and drive succession planning.
• Own program performance and economics: KPIs, CSAT/NPS, delivery SLAs, cost to serve; collaborate on capacity and margin.
• Design scalable operating model with segmentation, staffing, QA, tooling, and playbooks for kickoff, planning and reporting.
• Build metrics framework, dashboards, and business reviews to track pipeline, delivery health and outcomes.
• Own quality, risk and escalations; enforce Toast Marketing Guidelines and brand standards.
• Champion customer insights into product roadmap and external communications.

Skills

Strategic roadmap

People leadership

Multi-channel marketing

Process optimization

Coaching & development

Data-driven decision making

Cross-functional collaboration

Restaurant / martech familiarity

Job description

Toast is seeking a senior leader to own the Managed Marketing program, shaping the multi-year roadmap, service tiers, and delivery models that combine human expertise with automation and AI. You’ll set annual goals, build a high-performing leadership team, and drive performance metrics that align with customer outcomes and financial goals.

You’ll design scalable processes, governance, and dashboards to guide decisions, manage cost to serve, and ensure quality across channels.