Director, Managed Marketing: Strategy, Scale & Impact

Bazeta; United States; Remote; USD 157,000 - 290,000; Full time

Job summary

Toast is seeking a Director of Managed Marketing to own the end-to-end managed marketing program for restaurants and local businesses. You will set the strategy, service model, and operating standards, leading a team of Managers who supervise Marketing Success Managers.

You will drive customer outcomes, retention, and unit economics while collaborating across Product, Sales, Legal, and Finance. You will build scalable playbooks, SLAs, and QA mechanisms, aligning human expertise with automation

Qualifications

• 7 to 10 years in marketing or marketing services, including 3+ years managing people in delivery or account-management context.
• Demonstrated success running multi-channel programs across Email, SMS, Social, Offers/Promos, Loyalty, Gift Cards, and partnering on Paid Ads and SEO/Presence.
• Process-oriented leader with playbooks, SLAs, QA mechanisms that scale; capacity planning and workload management.

Responsibilities

• Set program vision and strategy for Managed Marketing and multi-year roadmaps.
• Build and lead a leadership team; set expectations, coach, and drive talent development.
• Own program performance and economics; manage KPIs like retention, expansion, CSAT/NPS, delivery SLAs.

Skills

Marketing strategy

People management

Multi-channel campaigns

KPIs dashboards

Job description

Toast is seeking a Director of Managed Marketing to own the end-to-end managed marketing program for restaurants and local businesses. You will set the strategy, service model, and operating standards, leading a team of Managers who supervise Marketing Success Managers.

You will drive customer outcomes, retention, and unit economics while collaborating across Product, Sales, Legal, and Finance. You will build scalable playbooks, SLAs, and QA mechanisms, aligning human expertise with automation