Senior Product Manager, AI Marketing Platform

Toast; Dublin (CA); Hybrid; USD 180,000 - 240,000; Full time

Job summary

Toast is seeking a product leader to shape AI-first marketing experiences for restaurants. You’ll own marketing automation across email, SMS and social, partnering with our CRM team to scale campaigns from one-off sends to always-on workflows that run themselves.

You’ll build power-user tooling for marketing specialists, multi-location brands, and sophisticated operators, and work closely with Engineering, Design, Data Science, Marketing, and Customer Success to deliver high-impact features that

Qualifications

• 5+ years of product management experience in B2B SaaS, with track record of strategy and execution.
• Experience building platform products at scale, ideally in SaaS martech (email, SMS, push, or social).
• Experience building for power users and novice users, with judgment on when to simplify.
• Hands-on curiosity about AI and agentic products, and use of AI tools in work.
• Strong ability to turn data into actionable insights and outcomes for customers.
• Proven ability to influence across teams and drive alignment in ambiguous, high-impact spaces.

Responsibilities

• Lead the vision, strategy and roadmap for Toast's marketing experiences across email, SMS and social.
• Partner with the CRM team and own marketing use cases that move restaurants from one-off sends to always-on campaigns.
• Build power-user tooling for marketing specialists and multi-location operators, with scalable workflows.
• Collaborate with Engineering, Design, Data Science, Marketing, Customer Success, and Sales to deliver high-impact features.
• Drive customer empathy through interviews, testing, analytics and insights to solve real problems.

Skills

Product strategy

Cross-functional leadership

SaaS martech

Platform products

AI/tools curiosity

Data-driven decisions

Influence across teams

Job description

Toast is seeking a product leader to shape AI-first marketing experiences for restaurants. You’ll own marketing automation across email, SMS and social, partnering with our CRM team to scale campaigns from one-off sends to always-on workflows that run themselves.

You’ll build power-user tooling for marketing specialists, multi-location brands, and sophisticated operators, and work closely with Engineering, Design, Data Science, Marketing, and Customer Success to deliver high-impact features that