Director, Managed Marketing Services – Scale & Strategy

Remote Genie; United States; On-site; USD 181,000 - 290,000; Full time

Job summary

Toast seeks a United States-based Director of Marketing Services to own the managed marketing program end-to-end. You’ll set strategy, service model and operating standards, leading Managers who run Marketing Success Managers, accountable for outcomes, retention and growth in a scalable framework.

You’ll translate strategy into clear playbooks, reduce friction for teams and customers, and collaborate with Product, Sales, Legal and Finance to shape Toast’s marketing operations.

Qualifications

• 7–10 years in marketing or marketing services, including 3+ years managing people.
• Experience running multi-channel programs across Email, SMS, Social, Offers/Promos, Loyalty, Gift Cards and SEO/Presence.
• Process-oriented leader with playbooks, SLAs and scalable QA mechanisms.
• Strong strategy and execution skills with coaching ability.
• Analytical, data-driven with KPI definition and dashboards.
• Excellent communication and stakeholder management across functions.
• Comfort in evolving environments; systems thinking mindset.

Responsibilities

• Set program vision and multi-year roadmap for Managed Marketing, including service tiers and delivery model.
• Build and lead a leadership team; foster accountability and customer obsession.
• Own program performance and economics; partner with Finance on capacity and margins.
• Design an operating model that scales with segmentation, staffing, and governance.
• Create metrics dashboards and rituals to monitor pipeline, health and outcomes.
• Own quality, risk, and escalation framework for marketing programs.
• Champion customer stories and feed insights into product strategy and GTM.

Skills

Marketing leadership

People management

Multi-channel campaigns

Process improvement

Data-driven decision making

Strategic thinking

Cross-functional collaboration

Job description

Toast seeks a United States-based Director of Marketing Services to own the managed marketing program end-to-end. You’ll set strategy, service model and operating standards, leading Managers who run Marketing Success Managers, accountable for outcomes, retention and growth in a scalable framework.

You’ll translate strategy into clear playbooks, reduce friction for teams and customers, and collaborate with Product, Sales, Legal and Finance to shape Toast’s marketing operations.