Head of GTM (Healthtech) - NYC

Carex Consulting Group; New York (NY); Hybrid; USD 300,000 - 400,000; Full time

Job summary

Carex Consulting Group is seeking a founding GTM Lead in New York City to spearhead the U.S. market launch and build a high-performing sales organization for our healthtech partner. The role focuses on the healthcare provider market, revenue growth, and establishing scalable sales processes in a fast-growing environment.

You will own the U.S. go-to-market strategy, recruit and lead the sales team, and drive early revenue while shaping the commercial organization for ongoing U.S. expansion.

Qualifications

• 5+ years of B2B SaaS sales experience.
• Strong experience selling into the U.S. healthcare provider market.
• Ability to build scalable sales processes and go-to-market strategies.
• Proven ability to close complex multi-stakeholder deals.
• Entrepreneurial mindset with ownership and resilience.

Responsibilities

• Lead U.S. market expansion and define GTM strategy.
• Lead prospecting, product demos, negotiations, and closures.
• Own sales performance, forecasts, and revenue targets.
• Recruit, coach, and develop Account Executives and SDRs.
• Build scalable sales playbooks and CRM processes.
• Collaborate with product, operations, and leadership.
• Penetrate healthcare provider segments and partnerships.

Skills

B2B SaaS sales

Healthcare provider sales

Enterprise sales

Sales leadership

Deal closing

Job description

Carex is partnering with an fast-growing Healthtech partner to hire a Founding GTM Lead to spearhead its U.S. market launch and build a high-performing sales organization focused on the healthcare provider market. This is an opportunity to lead U.S. commercial expansion for an innovative AI-powered healthcare technology solution designed to improve patient access, streamline provider operations, and transform how healthcare organizations manage patient communications.

This is a hybrid role based in New York City, offering the opportunity to work closely with a growing team as they establish a collaborative, high-performing culture and build the foundation for U.S. expansion.

This individual will own the U.S. go-to-market strategy, drive early revenue, and establish a scalable sales organization from the ground up. The ideal candidate combines a strong track record in B2B SaaS sales with a deep understanding of the U.S. healthcare provider landscape. Success requires an entrepreneurial mindset, the ability to navigate complex provider purchasing decisions, and the ambition to build a high-performing commercial organization in a fast-growing market.

What You'll Do

• Lead U.S. Market Expansion: Develop and execute a go-to-market strategy targeting physician practices, multi-site medical groups, MSOs, DSOs, health systems, and other healthcare provider organizations.

• Drive Early Revenue: Personally lead prospecting, discovery, product demonstrations, negotiations, and deal closures, establishing a strong foundation for commercial growth.

• Own Sales Performance: Take accountability for U.S. revenue targets, pipeline development, conversion rates, forecasting, and overall sales execution.

• Build and Lead the Sales Team: Recruit, onboard, coach, and develop Account Executives and Sales Development Representatives, transitioning from a hands‑on player‑coach into a dedicated sales leader.

• Establish a Scalable Sales Playbook: Define ideal customer profiles, qualification criteria, sales methodologies, pricing strategies, ROI messaging, and repeatable processes tailored to healthcare provider buying cycles.

• Navigate Complex Provider Sales Cycles: Build relationships with practice administrators, operations executives, clinical leaders, and other key stakeholders while managing procurement, security, compliance, and integration requirements.

• Develop Sales Infrastructure: Implement CRM best practices, performance metrics, pipeline reviews, territory planning, compensation structures, and sales enablement programs.

• Partner Cross‑Functionally: Collaborate with Product, Operations, and executive leadership to support successful customer onboarding, incorporate market feedback, and continuously improve the commercial strategy.

• Accelerate Market Penetration: Identify opportunities for customer expansion, strategic partnerships, and growth across multi‑location healthcare organizations.

What You'll Bring

• 5+ years of B2B SaaS sales experience, with a demonstrated track record of full‑cycle selling, closing complex deals, and consistently achieving revenue targets.

• Strong experience selling into the U.S. healthcare provider market, with an understanding of physician practices, medical groups, MSOs, DSOs, health systems, and provider purchasing dynamics.

• Knowledge of healthcare provider operations, including patient access, appointment scheduling, front‑desk workflows, staffing challenges, and operational efficiency.

• Experience engaging healthcare decision‑makers, including practice administrators, operations leaders, clinical executives, and C‑suite stakeholders.

• Demonstrated ability to navigate complex, multi‑stakeholder sales cycles involving procurement, security reviews, compliance considerations, and technical integrations.

• Experience mentoring, coaching, or leading sales professionals, with the ambition and capability to build a high‑performing sales organization.

• A hands‑on, player‑coach mentality with a willingness to personally drive deals while developing a scalable sales function.

• Strong entrepreneurial instincts and experience building sales processes, go‑to‑market strategies, or commercial operations in early‑stage or high‑growth environments.

• Proven ability to establish repeatable sales methodologies, pipeline management processes, forecasting frameworks, and revenue growth strategies.

• Strong consultative selling skills, including the ability to communicate ROI and operational value to healthcare provider organizations.

• Excellent communication, negotiation, relationship‑building, and leadership capabilities.

• High levels of ownership, adaptability, resilience, and comfort operating independently in an evolving business environment.

Salary compensation for this NYC based role is $300-$400k OTE + equity.
Carex Consulting Group is an equal opportunity employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, marital status, disability, gender identity, or Veteran status.
#LI-SM1