Head of Growth & Demand Gen — Remote & Flexible

DEMAND.com; Portland (ME); On-site; USD 140,000 - 190,000; Full time

Benefits offered by this job

Flexible, remote workplace

Job summary

DemandFactor is a data-driven B2B growth and demand-generation company helping brands find, engage, and convert their next customers. We run full-funnel programs across intent, ABM, content syndication, and performance marketing, all tied to measurable pipeline impact.

We are seeking a marketing leader to own and execute the company’s marketing strategy, lead demand-gen and ABM programs, build a strong brand and content engine, partner with Sales to drive full-funnel results, manage KPIs and

Qualifications

• 7–10+ years in B2B marketing (demand gen, performance, growth).
• Proven success in driving measurable pipeline and ROI.
• Experience building marketing functions from the ground up.
• Strong analytical, strategic, and leadership skills.
• Excellent communication and execution abilities.

Responsibilities

• Own and execute DemandFactor’s marketing strategy.
• Lead demand-gen, ABM, and digital performance programs.
• Build a strong brand and high-impact content engine.
• Partner closely with Sales to drive full-funnel results.
• Manage marketing KPIs, analytics, attribution, and budget.
• Build and grow the marketing team.

Skills

Leadership

Strategic thinking

Analytics

Communication

B2B marketing

Demand generation

Job description

DemandFactor is a data-driven B2B growth and demand-generation company helping brands find, engage, and convert their next customers. We run full-funnel programs across intent, ABM, content syndication, and performance marketing, all tied to measurable pipeline impact.

We are seeking a marketing leader to own and execute the company’s marketing strategy, lead demand-gen and ABM programs, build a strong brand and content engine, partner with Sales to drive full-funnel results, manage KPIs and