Head of Demand Gen & Enterprise Growth

Outpost; Austin (TX); On-site; USD 140,000 - 190,000; Full time

Job summary

Outpost is seeking a Head of Demand Generation in Austin, TX to build the demand engine from the ground up. You will own multi-channel campaigns and ABM strategies to convert target accounts into demos and measurable pipeline.

This senior role reports to the head of marketing and collaborates with sales, product marketing, and revenue operations. You’ll own budget, channel mix, and funnel reporting to drive scalable growth for a growing logistics tech platform.

Qualifications

• 7+ years in demand generation, growth marketing, or ABM for enterprise technology.
• Hands-on experience with named-account campaigns across email and ads.
• Fluency with HubSpot or similar CRM and autonomous work style.

Responsibilities

• Build and own multi-channel demand gen campaigns across email, ads, direct mail and more.
• Run tiered ABM motions for top accounts and automated coverage for the rest.
• Produce assets (emails, ads, landing pages, one-pagers) aligned to positioning.
• Own pipeline generation for conferences: pre-event matching, meetings, on-site capture, post-event follow-up.
• Manage paid demand gen budget, measure performance, prune underperforming channels, scale successful ones.
• Monthly funnel reporting and data-driven plan adjustments.

Skills

Enterprise B2B demand generation

Data analytics

Campaign management

ABM

HubSpot CRM

Tools

HubSpot

Job description

Outpost is seeking a Head of Demand Generation in Austin, TX to build the demand engine from the ground up. You will own multi-channel campaigns and ABM strategies to convert target accounts into demos and measurable pipeline.

This senior role reports to the head of marketing and collaborates with sales, product marketing, and revenue operations. You’ll own budget, channel mix, and funnel reporting to drive scalable growth for a growing logistics tech platform.