Head of Content Strategy, Insights & AI Governance

Adobe Inc.; San Jose (CA); On-site; USD 207,000 - 300,000; Full time

Job summary

Adobe is seeking a Director of Content Strategy and Insights to lead the Content Strategy function within Global Marketing. This leader will set governance, operating strategy, and measurement frameworks to prove the value of Adobe's content investments.

You will determine standards, build external narratives, develop cost and budget models, and ensure a flawless operating model across teams, including governance of AI-generated content and collaboration with agencies.

Qualifications

• 10+ years in content strategy, operations, or analytics.
• Experience building benchmark frameworks, cost models, and metrics.
• Proven governance and operating standards experience at scale.

Responsibilities

• Own operating strategy and governance for content teams.
• Advise on workflow development and SLA improvements.
• Define external narrative and operating model for customers.
• Develop the insights framework and predictive models.
• Lead cost modeling, budgets, and supply‑chain economics.
• Govern AI content and manage vendor performance data.
• Lead the Content Strategy area and cross‑functional collaboration.

Skills

Content strategy

Content operations

Marketing analytics

Content supply chain

Leadership

AI governance

Job description

Adobe is seeking a Director of Content Strategy and Insights to lead the Content Strategy function within Global Marketing. This leader will set governance, operating strategy, and measurement frameworks to prove the value of Adobe's content investments.

You will determine standards, build external narratives, develop cost and budget models, and ensure a flawless operating model across teams, including governance of AI-generated content and collaboration with agencies.