Head of Brand & Performance Creative (Remote)

Sequencing; United States; Remote; USD 120,000 - 180,000; Full time

Benefits offered by this job

Health insurance

401(k) match

Paid time off

Volunteer time off

Remote work

Equipment reimbursement

Parental leave

Genome sequencing benefit

Job summary

Sequencing is seeking an Associate Creative Director to redefine our brand and scale creative across paid channels. You’ll partner with product design and marketing to ensure the brand is consistent from ad to product, shipping fast while maintaining quality.

You bring 8+ years in creative roles, leadership in startups, and a portfolio with performance results on Meta/TikTok/YouTube/CTV. This fully remote role offers ownership and impact in a growing health-tech company.

Qualifications

• 8+ years in creative roles with startup or growth-stage leadership.
• 2+ years leading or owning a brand.
• Portfolio with performance results on Meta, TikTok, YouTube or CTV in consumer subscription, DTC, wellness, or tech.
• Hands-on craft in design, video, motion, and creative strategy.
• Experience collaborating with product designers to bring a brand into the product experience.
• Strong digital marketing instincts: funnels, testing, attribution basics, and how creative drives acquisition and retention.
• Proficient with AI tools for image, video, motion, copy, and ideation.
• History of multi-year tenures and high ownership in a fast-paced, fully remote environment.

Responsibilities

• Lead our visual identity, voice, and creative language end-to-end.
• Concept, make, and iterate high-performing ads across Meta, TikTok, YouTube, CTV, and emerging AI-native channels.
• Work shoulder to shoulder with product design so the brand and the experience feel like one thing, from first ad to in-app moments to subscription flows.
• Turn complex genomic data into clear, emotional, scientifically responsible stories that help people understand their genome and act on it.
• Build templates, modular assets, and guidelines across acquisition, engagement, retention, and subscription so the team ships faster without losing quality.
• Run rapid experiments, read the results with growth, and turn what you learn into the next round.
• Guide internal teammates, freelancers, and agencies, and stay close to the craft yourself: art direction, writing, design, motion, prototyping, and production.

Skills

Brand leadership

Creative direction

Rebranding

Performance creative

Product collaboration

Digital marketing

AI tools

Autonomy

Team leadership

Job description

Sequencing is seeking an Associate Creative Director to redefine our brand and scale creative across paid channels. You’ll partner with product design and marketing to ensure the brand is consistent from ad to product, shipping fast while maintaining quality.

You bring 8+ years in creative roles, leadership in startups, and a portfolio with performance results on Meta/TikTok/YouTube/CTV. This fully remote role offers ownership and impact in a growing health-tech company.