GTM Strategy & Sales Enablement Lead (Remote)

Omnicell, Inc.; Pittsburgh (Allegheny County); On-site; USD 140,000 - 150,000; Full time

Job summary

Omnicell is seeking a GTM Strategy & Sales Enablement Manager (Individual Contributor) to bridge marketing strategy and sales execution. Location: Remote, with up to 25% travel. You will partner across Product Marketing, Sales, Revenue teams to ensure field teams engage the right accounts with the right message.

This role focuses on ABM, go-to-market excellence, and enabling sales success across Omnicell's portfolio, delivering measurable pipeline impact and growth.

Qualifications

• 4+ years of GTM strategy, sales enablement, or related B2B marketing.
• Experience designing cross-functional GTM processes involving Sales, Product Marketing, and other stakeholder groups.
• Experience creating sales enablement content for complex enterprise sales cycles.
• Strong project management with multiple launches, campaigns, and priorities.
• Excellent written and verbal communication; translate technical concepts into sales messaging.
• Working knowledge of Salesforce CRM and how data informs strategy.
• Ability to influence without authority across diverse stakeholders.

Responsibilities

• Own GTM planning and launch operations for campaigns and product initiatives.
• Develop launch calendars, milestone tracking, and cross-functional RACI frameworks.
• Create, manage, and optimize sales enablement assets and content.
• Drive sales readiness and field activation through enablement programs.
• Translate marketing strategy into actionable field guidance to support buyer engagement and revenue.

Skills

GTM strategy

Sales enablement

Cross-functional collaboration

Enterprise sales cycles

Project management

Clear communication

Salesforce CRM

Influence without authority

Education

Bachelor's degree in Marketing / Business

Tools

Salesforce CRM

Seismic

Job description

Omnicell is seeking a GTM Strategy & Sales Enablement Manager (Individual Contributor) to bridge marketing strategy and sales execution. Location: Remote, with up to 25% travel. You will partner across Product Marketing, Sales, Revenue teams to ensure field teams engage the right accounts with the right message.

This role focuses on ABM, go-to-market excellence, and enabling sales success across Omnicell's portfolio, delivering measurable pipeline impact and growth.