GTM Strategy & Operations Lead, AI Ads

OpenAI; San Francisco (CA); On-site; USD 180,000 - 240,000; Full time

Job summary

OpenAI seeks a Sales Strategy & Operations Lead to build the GTM operating system for ChatGPT Ads. You will work across sales strategy, segmentation, forecasting, and commercial execution to scale the Ads business with clarity, speed, and control.

This role blends strategy and execution: define operating models, build analytical frameworks, and program manage high-priority sales initiatives for a global, multi-channel go-to-market.

Qualifications

• 10+ years of experience in sales strategy, revenue operations, business operations, GTM strategy, strategic finance, consulting, or related operating roles.
• Meaningful experience in digital advertising, media, adtech, agency, marketplace, or platform businesses.
• Ability to translate strategy into executable plans and manage cross-functional programs.

Responsibilities

• Help build GTM operating system across segmentation, forecasting, and planning.
• Partner with Sales, Ads Ops, Product, Engineering, Legal, Marketing, and Customer Success to translate strategy into execution.
• Develop objective frameworks for account segmentation, coverage models, and seller capacity.
• Create inputs for annual/quarterly/headcount planning and investment cases.
• Define and track KPIs for Ads GTM, including revenue, pipeline, and forecast accuracy.
• Design and manage sales-led programs to drive advertiser acquisition and growth.
• Program manage sales readiness for new-market launches with launch owners.
• Identify data, process, and governance gaps and recommend fixes.

Skills

Strategic thinking

Cross-functional collaboration

Data-driven decision making

Executive communication

Tools

CRM systems

Job description

OpenAI seeks a Sales Strategy & Operations Lead to build the GTM operating system for ChatGPT Ads. You will work across sales strategy, segmentation, forecasting, and commercial execution to scale the Ads business with clarity, speed, and control.

This role blends strategy and execution: define operating models, build analytical frameworks, and program manage high-priority sales initiatives for a global, multi-channel go-to-market.