GTM Product Marketing Lead (Zero-to-One)

Scribe; San Francisco (CA); Hybride; USD 150 000 - 210 000; Plein temps

Avantages offerts par ce poste

Healthcare Coverage

Equity

401(k) Plan

Flex Benefit

Commuter Benefits

PTO

Parental Leave

Wellness & Family Support

Résumé du poste

Scribe, based in San Francisco, is hiring its first dedicated product marketing owner to drive the go-to-market for emerging products, from incubation to market launch. You’ll partner closely with the Product Manager to shape strategy, validate buyers and users, and design programs that move the needle.

You’ll own messaging, positioning, and collateral that resonates with customers, run alpha/beta programs, and scale initiatives that convert interest into revenue.

Qualifications

• 5+ years in Product Marketing or related roles.

Responsabilités

• Lead GTM launches for emerging products.
• Partner with Product Manager to validate buyers and users.
• Develop messaging and positioning for product features.
• Enable cross-functional teams with messaging, playbooks, and campaigns.
• Own the metrics and pricing opportunities for products.
• Collaborate with Marketing, Growth, Product, Sales, and CS.

Connaissances

Product Marketing

Cross-functional collaboration

Storytelling

Analytics

GTM strategy

Outils

Salesforce

Gong

Customer.io

Mixpanel

Description du poste

Scribe, based in San Francisco, is hiring its first dedicated product marketing owner to drive the go-to-market for emerging products, from incubation to market launch. You’ll partner closely with the Product Manager to shape strategy, validate buyers and users, and design programs that move the needle.

You’ll own messaging, positioning, and collateral that resonates with customers, run alpha/beta programs, and scale initiatives that convert interest into revenue.