GTM Process Architect for AI-Driven Growth

DocuSign, Inc.; San Francisco (CA); Hybrid; USD 132,700 - 206,800; Full time

Benefits offered by this job

RSUs

Company bonus plan

Comprehensive health benefits

Job summary

DocuSign is seeking a GTM Business Process Manager to drive end-to-end GTM process design, efficiency, and AI-enabled improvements. You will partner with Sales, Partner, IT, Enablement, Revenue Operations, Product, and Growth to optimize workflows and ensure scalable, measurable outcomes.

The role is hybrid, reporting to the Director of GTM Process Strategy & Operations, with a focus on building standardized processes and driving cross-functional alignment across the GTM stack.

Qualifications

• BS/BA degree or equivalent in work experience.
• 8+ years of experience in GTM Strategy and Operations, Consulting, or equivalent roles.
• Experience with GTM processes, systems, and tools (Salesforce, GTM ecosystems, sales engagement platforms).
• Experience in process mapping and redesign using structured methodologies (e.g., swimlane diagrams, value stream mapping).
• Experience designing new processes and driving projects to successful completion.
• Experience in business requirements gathering and driving feedback loops.

Responsibilities

• Develop and design Process Architecture, focusing on end-to-end business design and structural integrity to re-engineer or reimagine business process to transform utilizing AI.
• Establish standards, and frameworks for process design and maintenance.
• Collaborate across departments and provide leadership with project status updates, feedback, and appropriate reporting on key projects.
• Manage stakeholders and user groups to determine downstream impacts of process, or system changes.
• Create and maintain key documentation such as process flows, playbooks, and RACIs, while keeping operational efficiency, ease of use, and effectiveness top of mind.
• Facilitate decision-making and alignment on proposed process initiatives, AI augmentation strategies, and agentic solutions.
• Map, analyze, and redesign end-to-end GTM and sales process flows to identify high-value opportunities where AI agents and automation can reduce friction, accelerate cycle times, and improve rep productivity.
• Design workflows for GTM motions - including qualification, outreach sequencing, pipeline management, forecasting support, and post-sale handoffs.
• Recommend clear business requirements and user stories for developers as they design technical solutions to address operational inefficiencies and manage communications to all impacted stakeholders.
• Define strategy on human-in-the-loop checkpoints versus full automation design decisions.
• Monitor, evaluate, and iterate on deployed processes, applying user feedback and business outcome metrics.
• Understand the GTM process architecture of key systems in tool stack and formulate POVs on integration streamlining.

Skills

GTM Strategy

GTM Operations

Process Design

Stakeholder Management

AI Deployment

Education

BS/BA degree or equivalent in work experience

Tools

Salesforce

GTM ecosystems

Sales engagement platforms

Job description

DocuSign is seeking a GTM Business Process Manager to drive end-to-end GTM process design, efficiency, and AI-enabled improvements. You will partner with Sales, Partner, IT, Enablement, Revenue Operations, Product, and Growth to optimize workflows and ensure scalable, measurable outcomes.

The role is hybrid, reporting to the Director of GTM Process Strategy & Operations, with a focus on building standardized processes and driving cross-functional alignment across the GTM stack.