GTM Operations Director: AI-Driven Revenue Tech & Systems

FireMon; United States; Remote; USD 180,000 - 280,000; Full time

Job summary

FireMon is seeking a Director of GTM Operations to own the systems, processes, data, and measurement framework powering its global go-to-market organization. You will lead GTM systems, Salesforce architecture, marketing automation, lead-to-revenue lifecycle, attribution, and tech stack optimization.

A key focus is modernizing GTM operations through automation and AI. You will partner with Marketing, Sales, Partners, and Customer Success leaders to set funnel strategies, targets, and alignment,

Qualifications

• 8-10+ years in GTM Operations, Revenue, Sales, or Marketing Ops in B2B SaaS.
• Hands-on with Marketo or HubSpot marketing automation.
• Strong Salesforce expertise in campaigns, leads, accounts, opportunities, and reporting.
• Experience designing end-to-end lead lifecycle processes.
• Deep understanding of B2B funnel, conversion, pipeline, and attribution.
• Ability to translate data into strategic recommendations for GTM leaders.
• Experience building executive-level reporting and actionable insights.
• Familiarity with GTM analytics, data governance, and database mgmt.
• Ability to architect scalable systems while staying hands-on when needed.
• Experience with AI-enabled workflows or automation is a plus.

Responsibilities

• Own the GTM operations roadmap across systems, data, automation, and measurement.
• Translate pipeline and revenue goals into measurable funnel strategies and targets.
• Analyze funnel performance and identify bottlenecks and improvement opportunities.
• Diagnose performance issues and recommend corrective actions.
• Provide strategic insights to improve campaigns, productivity, and pipeline outcomes.
• Lead Salesforce architecture, marketing automation governance, and data quality.

Skills

GTM Operations

Revenue Operations

Sales Operations

Marketing Operations

Tools

Marketo

HubSpot

Salesforce

Job description

FireMon is seeking a Director of GTM Operations to own the systems, processes, data, and measurement framework powering its global go-to-market organization. You will lead GTM systems, Salesforce architecture, marketing automation, lead-to-revenue lifecycle, attribution, and tech stack optimization.

A key focus is modernizing GTM operations through automation and AI. You will partner with Marketing, Sales, Partners, and Customer Success leaders to set funnel strategies, targets, and alignment,