GTM Lead - SaaS Launch & Growth (Remote)

Pavago; United States; Teletrabalho; USD 140 000 - 220 000; Tempo integral

Resumo da oferta

Pavago is seeking a Go-to-Market Leader to own the strategy and execution for multiple B2B SaaS product launches. You will craft positioning, messaging, and demand generation while building repeatable processes and playbooks in a fast-moving startup setting.

You will own beta user recruitment, outreach, and launch assets, collaborating directly with leadership to drive early product adoption and scalable growth across remote teams.

Qualificações

• Early GTM hire with end-to-end SaaS product launch experience.
• 4–8 years in: Product marketing, Demand generation, Growth marketing, GTM strategy.
• Strong copywriting and messaging ability.
• Experience managing: Outreach, Campaigns, Launch execution.
• Experience building scalable systems and processes.

Responsabilidades

• Build and optimize launch plans.
• Refine positioning and messaging.
• Run outreach campaigns for beta users.
• Create landing pages and launch assets.
• Analyze user feedback and campaign performance.
• Coordinate with leadership and stakeholders.
• Document systems and improve launch processes.

Conhecimentos

GTM strategy

Demand generation

Growth marketing

Product marketing

Copywriting

Messaging

Campaign management

Launch execution

Outreach

Ferramentas

CRM systems

Marketing automation

Landing page builders

Email platforms

Descrição da oferta de emprego

Pavago is seeking a Go-to-Market Leader to own the strategy and execution for multiple B2B SaaS product launches. You will craft positioning, messaging, and demand generation while building repeatable processes and playbooks in a fast-moving startup setting.

You will own beta user recruitment, outreach, and launch assets, collaborating directly with leadership to drive early product adoption and scalable growth across remote teams.