GTM Launch & Enablement Lead

Remote; San Francisco (CA); On-site; USD 120,000 - 170,000; Full time

Benefits offered by this job

Medical, dental, and vision insurance

Short term and long term disability

Life insurance and AD&D

Supplemental life insurance (Employee/

Health care and dependent care FSA

401(k) with company match

Paid time off: Flexible Vacation

Paid parental leave

Voluntary benefits including pet保险

Job summary

Agiloft in San Francisco seeks a Product Launch and Enablement Manager to bridge Product and GTM teams, ensuring new capabilities land with internal readiness.

You will own internal product communications, define release cadences, maintain a central knowledge hub, and partner with Product Operations to translate roadmaps into commercial language.

This role requires 5+ years in GTM roles, excellent writing, and the ability to influence senior stakeholders across Sales, Marketing, CS, and Services.

Qualifications

• 5+ years in program management, product marketing, sales enablement, or a GTM operations role within B2B SaaS or enterprise software.
• Demonstrated experience owning launch programs or GTM readiness initiatives.
• Strong understanding of how Sales teams, Marketing, Account Management, Professional Services, and Customer Success consume and act on product information.
• Exceptional written communication skills; able to write crisp, usable content for a non-technical commercial audience.
• Proven ability to build and maintain repeatable programs, processes, and content systems across a fast-moving product release cycle.
• Comfortable influencing without authority across multiple senior stakeholders simultaneously.
• Highly organized with strong project management instincts.

Responsibilities

• Serve as the primary owner of internal product communication to GTM teams — ensuring release notes, capability updates, and roadmap developments are delivered as clear, actionable content that Sales, Product Marketing, CS, and Account Management can use.
• Define and operate a release communication cadence so that no new feature, capability, or product change reaches a customer-facing team without prior structured awareness.
• Maintain a central internal knowledge hub — positioning summaries, product FAQs, feature overviews, demo guidance — and keep it current across every product release in partnership with the relevant subject matter experts.
• Partner with Product Operations to develop roadmap communication frameworks that give GTM teams appropriate visibility into what is coming, when, and why.

Skills

Program management

Product marketing

GTM operations

Sales enablement

Written communication

Tools

Sales enablement tools

Knowledge management tools

Launch readiness tooling

Job description

Agiloft in San Francisco seeks a Product Launch and Enablement Manager to bridge Product and GTM teams, ensuring new capabilities land with internal readiness.

You will own internal product communications, define release cadences, maintain a central knowledge hub, and partner with Product Operations to translate roadmaps into commercial language.

This role requires 5+ years in GTM roles, excellent writing, and the ability to influence senior stakeholders across Sales, Marketing, CS, and Services.