GTM Architect & Data Automation Engineer

Bobyard, Inc.; San Francisco (CA); On-site; USD 130,000 - 160,000; Full time

Benefits offered by this job

Equity options

Competitive salary

In-person role in San Francisco

Job summary

Bobyard, Inc. in San Francisco is seeking a GTME to design, build, and scale the systems behind our go-to-market motion. You’ll own the infrastructure that ties together HubSpot, Equals, and our broader GTM data stack, building the systems and analyzing the data to fuel growth.

This hands-on role blends architecture, data analysis, and execution to help leadership make faster, smarter decisions and accelerate revenue for a high-growth B2B SaaS company.

Qualifications

• 3+ years in GTM, Sales Ops, or Systems Architecture at a high-growth B2B SaaS company.
• Deep HubSpot expertise (custom objects, workflows, integrations, and reporting).
• Strong SQL and data analysis skills; ability to turn data into insights.
• Experience with Equals, Clay, Lemlist, or SerpApi (or similar GTM platforms).
• Strategic thinker with growth-oriented, analytical mindset; data drives performance.
• Hands-on builder who designs for scale and resilience.

Responsibilities

• Own and architect HubSpot - building workflows, automations, data models, and integrations powering Sales, CS, and Marketing.
• Design scalable systems that provide real-time visibility into revenue and performance.
• Build reporting and dashboards in Equals for ARR, NRR, conversion rates, pipeline health, commissions, and GTM efficiency.
• Connect and manage GTM tools (HubSpot, Clay, Lemlist, SerpApi, etc.) into a unified, insight-driven data ecosystem.
• Analyze data to identify trends, forecast outcomes, and drive smarter decisions across sales, retention, and growth.
• Automate and optimize processes - reducing manual work and deploying growth hacks to accelerate conversion.

Skills

GTM / Sales Ops experience

HubSpot expert

SQL & data analysis

Equals/Clay/Lemlist/SerpApi knowledge

Strategic thinking

Hands-on builder

Tools

Equals

Clay

Lemlist

SerpApi

Job description

Bobyard, Inc. in San Francisco is seeking a GTME to design, build, and scale the systems behind our go-to-market motion. You’ll own the infrastructure that ties together HubSpot, Equals, and our broader GTM data stack, building the systems and analyzing the data to fuel growth.

This hands-on role blends architecture, data analysis, and execution to help leadership make faster, smarter decisions and accelerate revenue for a high-growth B2B SaaS company.