GTM Analytics & Revenue Ops Lead (Hybrid)

SmartRecruiters, Inc.; Boston, Northern (MA, KY); Hybrid; USD 140,000 - 175,000; Full time

Benefits offered by this job

Hybrid work model

Job summary

Nexthink in Boston is seeking a Marketing & Sales Operations Lead to partner with Marketing, Business Systems Transformation and Finance to support Go-To-Market insights, CRM updates, data accuracy, and initiatives driving pipeline and ARR growth.

You will sit at the intersection of Marketing, Revenue Operations, Sales and Systems, translating data into actionable recommendations and communicating with senior stakeholders to improve GTM outcomes.

Qualifications

• 5+ years of experience across Sales, Marketing or Business Operations in a SaaS B2B environment.
• Experience owning Marketing performance analysis end to end.
• Hands-on work with marketing data infrastructure — CRM, automation tools, and BI layer.

Responsibilities

• Serve as trusted advisor and operations lead to Marketing teams.
• Own Marketing leading and lagging indicators: develop, track and manage metrics, dashboards and insights.
• Own definitions and process governance in the assigned area.
• Coordinate regular cadences across marketing teams and recalibrate goals.
• Prepare insights, analysis and materials for leadership reviews.
• Structure and evaluate business problems; design actionable recommendations and track success metrics.
• Ensure data hygiene and reporting accuracy across the marketing funnel.

Skills

Marketing analytics

CRM experience (SFDC)

SQL ability

Education

Bachelor's degree in Business Management/Administration

Tools

SFDC

HubSpot

Marketo/Pardot

Tableau CRM

Excel

Job description

Nexthink in Boston is seeking a Marketing & Sales Operations Lead to partner with Marketing, Business Systems Transformation and Finance to support Go-To-Market insights, CRM updates, data accuracy, and initiatives driving pipeline and ARR growth.

You will sit at the intersection of Marketing, Revenue Operations, Sales and Systems, translating data into actionable recommendations and communicating with senior stakeholders to improve GTM outcomes.