Growth & SEO Manager — Web Strategy + AI Optimization

FourKites, Inc.; Chicago (IL); Hybrid; USD 115,000 - 140,000; Full time

Benefits offered by this job

Stock options

Wellness stipend

Parental leave

PTO & holidays

Commuter benefits (Chicago)

Job summary

FourKites seeks a Web Growth & SEO Manager to own how prospects find and move through the website, from search to conversion. You will merge experimentation, SEO, GEO, and AEO into a unified growth roadmap and collaborate with the Web Platform Lead on technical implementations.

You will drive strategy, content, insights, and measurable growth, with a focus on B2B enterprise SaaS impact and AI-enabled visibility. Chicago-based, onsite role with stock options and competitive benefits.

Qualifications

• 5+ years in web strategy and optimization for B2B SaaS.
• Proven results from structured experimentation and organic search programs.
• Experience with Google Search Console, a major SEO platform, and a testing platform (VWO, Optimizely, or others).
• Strong analytics skills in GA4 and tag management.
• A strong point of view on GEO and AEO with hands-on results.
• Working knowledge of HTML and CSS, enough to specify requirements and review work.
• Use of LLMs and AI tools in analysis and workflow automation.
• Clear writing and presentation skills; able to influence developers, writers, and executives.

Responsibilities

• Own the website strategy, roadmap, and performance across brand, product, solution, and resource pages.
• Align web priorities with demand generation, product marketing, content, and sales stakeholders.
• Own the A/B testing program: research, hypotheses, prioritization, test design, analysis, and reporting.
• Maintain a testing backlog and a library of learnings that informs design and messaging.
• Partner with the Web Platform Lead on new builds, QA, and tooling.
• Own the SEO, GEO, and AEO strategy and roadmap, tied to topics that matter to pipeline.
• Define keyword, topic, and entity strategy for product, solution, industry, and thought-leadership content.
• Optimize on-page SEO: metadata, headings, internal linking, content structure, and refreshes of underperforming pages.
• Track and improve brand presence in AI-generated answers (ChatGPT, Gemini, Claude, Perplexity, Google AI features).
• Structure content for extraction and citation: clear answers, FAQs, entity coverage, authoritative sourcing, and schema.
• Run technical SEO audits and write clear requirements for the Web Platform Lead to implement.
• Support off-page efforts that influence search and AI visibility, such as digital PR and third-party presence.
• Review content briefs and drafts for search intent and topical completeness.
• Partner with content, product marketing, and demand generation on campaigns and landing pages.
• Assist with SEO content creation.

Skills

Web strategy

Experimentation

SEO

GA4 analytics

HTML/CSS basics

AI/LLM usage

Strong writing

Stakeholder influence

Tools

Google Search Console

SE Ranking

SEMrush

VWO

Optimizely

Tag management

Job description

FourKites seeks a Web Growth & SEO Manager to own how prospects find and move through the website, from search to conversion. You will merge experimentation, SEO, GEO, and AEO into a unified growth roadmap and collaborate with the Web Platform Lead on technical implementations.

You will drive strategy, content, insights, and measurable growth, with a focus on B2B enterprise SaaS impact and AI-enabled visibility. Chicago-based, onsite role with stock options and competitive benefits.