Growth & SEO Architect for Enterprise SaaS

Content Creators; Chicago (IL); On-site; USD 115,000 - 140,000; Full time

Benefits offered by this job

Stock options

401k with employer match

Parental leave

Wellness stipend

Paid time off

Job summary

FourKites is seeking a Web Growth & SEO Manager to own how prospects find and move through the FourKites website. You’ll blend experimentation, SEO, GEO, and AEO into a unified growth roadmap and partner with the Web Platform Lead on technical implementation.

The role focuses on strategy, content, insights, and measurable growth. You will lead a team-driven agenda across analytics, on-page optimization, and AI-powered visibility, with a strong emphasis on data-driven decisions and

Qualifications

• 5+ years in web strategy and optimization with B2B Enterprise SaaS experience preferred.
• Proven results from structured experimentation and organic search programs.
• Strong technical SEO knowledge: crawlability, indexation, structured data, JS rendering, and site architecture.
• Experience with Google Search Console and a major SEO platform and testing platform (VWO, Optimizely, or others).
• Strong GA4 analytics and tag management.
• A strong point of view on GEO and AEO with hands‑on results.
• Working knowledge of HTML/CSS, enough to specify requirements and review work.
• Use of LLMs and AI tools in analysis and workflow automation.

Responsibilities

• Own the website strategy, roadmap, and performance across brand, product, solution, and resource pages.
• Align web priorities with demand generation, product marketing, content, and sales stakeholders.
• Own the A/B testing program: research, hypotheses, prioritization, test design, analysis, and reporting.
• Maintain a testing backlog and a library of learnings that informs design and messaging.
• Partner with the Web Platform Lead on new builds, QA, and tooling.
• Own the SEO, GEO, and AEO strategy and roadmap, tied to topics that matter to pipeline.
• Define keyword, topic, and entity strategy for product, solution, industry, and thought-leadership content.
• Optimize on-page SEO: metadata, headings, internal linking, content structure, and refreshes of underperforming pages.
• Track and improve brand presence in AI-generated answers (ChatGPT, Gemini, Claude, Perplexity, Google AI features).
• Structure content for extraction and citation: clear answers, FAQs, entity coverage, authoritative sourcing, and schema.
• Run technical SEO audits and write clear requirements for the Web Platform Lead to implement.
• Support off-page efforts that influence search and AI visibility, such as digital PR and third-party presence.
• Own dashboards and reporting in GA4, Search Console, and SEO platforms (SE Ranking, SEMrush, or similar).
• Report on traffic, rankings, AI visibility, conversion, and pipeline contribution.
• Define tracking requirements and work with the Web Platform Lead to implement and validate them.
• Review content briefs and drafts for search intent and topical completeness.
• Partner with content, product marketing, and demand generation on campaigns and landing pages.
• Assist with SEO content creation.

Skills

Web strategy

SEO

A/B testing

GA4 analytics

HTML/CSS basics

AI tools

Cross-functional collab

Tools

VWO

Optimizely

Google Search Console

Job description

FourKites is seeking a Web Growth & SEO Manager to own how prospects find and move through the FourKites website. You’ll blend experimentation, SEO, GEO, and AEO into a unified growth roadmap and partner with the Web Platform Lead on technical implementation.

The role focuses on strategy, content, insights, and measurable growth. You will lead a team-driven agenda across analytics, on-page optimization, and AI-powered visibility, with a strong emphasis on data-driven decisions and