Growth Products Director — AI-Driven Acquisition

Home Solutions; Charlotte (NC); On-site; USD 180,000 - 240,000; Full time

Benefits offered by this job

Health insurance

401(k) match

Short-term disability

Cell phone reimbursement

Flexible time off

Relax & Recharge bonus

Learning stipend

Charity Match

Job summary

Home Solutions is seeking a Director of Growth Products to lead the development and optimization of the products, systems, and capabilities powering our customer acquisition engine. You will own a portfolio of internal and customer-facing products that influence how we acquire customers, convert traffic, monetize demand, and create value for consumers and service providers.

In this role you will partner with Engineering, Marketing, Revenue Operations, and Partnerships to bring ideas from concept

Qualifications

• 6–10+ years in digital acquisition channels or eCommerce.
• Proven track record deploying products that drive revenue growth.
• Experience owning products from concept through launch with cross-functional teams.
• Skilled in designing experiments and validating hypotheses with data.

Responsibilities

• Own performance and expansion of products supporting customer acquisition, lead generation, conversion, monetization, and marketplace efficiency.
• Identify opportunities to drive revenue growth via new products and enhancements.
• Partner with Engineering and Marketing to deploy products that create measurable impact.
• Develop business cases for new investments and growth initiatives.
• Analyze customer behavior, funnel performance, and marketplace dynamics to identify opportunities.
• Design and execute experiments to validate hypotheses and improve performance.
• Collaborate with Analytics to establish KPIs and measure outcomes.
• Leverage AI and emerging tech to improve scalability and customer experience.

Skills

Digital acquisition

eCommerce

A/B testing

Data analysis

Product management

Experimentation

Conversion optimization

AI/tech adoption

Job description

Home Solutions is seeking a Director of Growth Products to lead the development and optimization of the products, systems, and capabilities powering our customer acquisition engine. You will own a portfolio of internal and customer-facing products that influence how we acquire customers, convert traffic, monetize demand, and create value for consumers and service providers.

In this role you will partner with Engineering, Marketing, Revenue Operations, and Partnerships to bring ideas from concept