Growth PM, iOS Apps — Email/Push & Referrals (Remote-First)

Applause Group; New York (NY); Hybrid; USD 120,000 - 160,000; Full time

Job summary

Applause Group is seeking a growth-minded Product Manager to own the iOS portfolio and drive lifecycle marketing initiatives. You will lead cross-app experiments to grow subscriptions with email and push strategies, leveraging AI-powered automation.

A strong analytics background and hands-on experience with iOS apps are required, with a growth-first mindset and ability to ship fast. Remote-first with in-person options in NYC/Amsterdam, flexible work arrangements offered.

Qualifications

• 4+ years product management experience with a growth-first mindset.
• Strong analytical background with hands-on experience in email marketing platforms; Customer.io preferred.
• iOS app experience required; technical background preferred.
• Experience with lifecycle marketing, emails, push notifications, and referrals.

Responsibilities

• Drive growth-oriented initiatives across the iOS portfolio.
• Own cross-app growth experiments to increase new subscriptions.
• Lead lifecycle marketing, email campaigns, push strategies, and referral loops.

Skills

Growth-minded PM

Analytics

Push notification strategies

AI automation

iOS app experience

Tools

Customer.io

Job description

Applause Group is seeking a growth-minded Product Manager to own the iOS portfolio and drive lifecycle marketing initiatives. You will lead cross-app experiments to grow subscriptions with email and push strategies, leveraging AI-powered automation.

A strong analytics background and hands-on experience with iOS apps are required, with a growth-first mindset and ability to ship fast. Remote-first with in-person options in NYC/Amsterdam, flexible work arrangements offered.