Remote Growth Manager: Mobile App Performance Marketing

Aperture; United States; Remote; USD 90,000 - 130,000; Full time

Job summary

Aperture is hiring a Growth Manager (Apps) to own performance-driven user acquisition for mobile products within a growth squad. The role is media buying and measurement heavy, spanning multi-channel campaigns and web-to-app flows.

You will work hands-on with platform algorithms, attribution, and payback modelling, collaborating with Creative Strategists while focusing on media performance and scalability. This role leads toward Growth Lead (Apps) for mobile-first ventures.

Qualifications

• 3+ years in mobile performance marketing or app growth.
• Hands-on experience with Meta (App campaigns), Google App Campaigns, Apple Search Ads, and TikTok Ads.
• Experience using MMPs such as AppsFlyer, Adjust, or Singular.
• Demonstrable experience scaling subscription apps or trial-based products.
• Strong commercial judgement — you think in payback, not just CPI.
• Clear communicator in client settings.

Responsibilities

• Own performance-driven app acquisition strategy and execution across channels.
• Structure campaigns for app objectives (install, trial, subscription, value-based optimisation).
• Plan and optimise web-to-app and app-direct flows.
• Build weekly structured testing roadmaps (channel, budget, optimisation event, geo expansion, creative inputs).
• Diagnose funnel issues using cohort data.
• Communicate measurement gaps and proposed optimisations.

Skills

3+ years in mobile performance

Hands-on with Meta (App campaigns)

Hands-on with Google App Campaigns

Hands-on with Apple Search Ads

Hands-on with TikTok Ads

Strong commercial judgement

Structured, analytical thinker

Tools

AppsFlyer

Adjust

Singular

Job description

Aperture is hiring a Growth Manager (Apps) to own performance-driven user acquisition for mobile products within a growth squad. The role is media buying and measurement heavy, spanning multi-channel campaigns and web-to-app flows.

You will work hands-on with platform algorithms, attribution, and payback modelling, collaborating with Creative Strategists while focusing on media performance and scalability. This role leads toward Growth Lead (Apps) for mobile-first ventures.