Growth-Oriented Product Analytics Manager (Hybrid)

Inizio Partners; San Francisco (CA); Hybrid; USD 140,000 - 180,000; Full time

Job summary

Inizio Partners is seeking a hands-on Product/Marketing Analytics professional to optimize a personal loan and deposit portfolio. The role focuses on driving demand generation across channels and improving funnel conversion, with root-cause analyses and quantified impact via A/B testing.

The ideal candidate has 5+ years in analytics domains, strong SQL/Python skills, and collaboration with Product, Marketing, Risk, Operations, and Engineering teams.

Qualifications

• 5+ years of experience in funnel analytics, digital analytics, marketing analytics, conversion optimization, product analytics, growth analytics, or customer journey analytics.
• Advanced proficiency in SQL and at least one analytical programming language, such as Python or R.
• Strong analytical and structured problem-solving skills.
• Demonstrated experience in funnel analysis and conversion optimization.

Responsibilities

• Identify demand-generation and conversion-improvement opportunities by analyzing marketing channel and customer funnel data.
• Quantify the business impact of identified opportunities and support prioritization based on value, feasibility, and strategic relevance.
• Develop measurement frameworks to monitor funnel performance, conversion rates, and leakage trends.
• Partner with Product, Marketing, Credit Risk, Operations, and Engineering teams to implement improvements.
• Design and evaluate experiments aimed at improving approval rates, customer conversion, and funded volume.
• Build executive-ready dashboards to track key performance metrics for initiatives and campaigns.
• Translate analytical findings into prioritized business recommendations supported by quantified impact estimates.
• Support the development of business cases for strategic growth initiatives.

Job description

Inizio Partners is seeking a hands-on Product/Marketing Analytics professional to optimize a personal loan and deposit portfolio. The role focuses on driving demand generation across channels and improving funnel conversion, with root-cause analyses and quantified impact via A/B testing.

The ideal candidate has 5+ years in analytics domains, strong SQL/Python skills, and collaboration with Product, Marketing, Risk, Operations, and Engineering teams.