Growth Operator: AI Startup | US Consumer Launch & Growth

Digital; San Mateo (CA); On-site; USD 80,000 - 120,000; Full time

Job summary

Digital is seeking a Growth Operator in San Mateo, California to launch and scale a consumer AI product in the US market. This role requires a hands-on individual capable of driving user adoption and achieving product-market fit among American consumers.

The ideal candidate will develop a go-to-market strategy and improve user acquisition through various channels, including organic and paid. A strong understanding of US consumer behavior and experience with B2C products is essential.

Qualifications

• Experience growing a B2C, app, or self‑serve SaaS product.
• Strong execution mindset with measurable user growth results.
• Ability to turn ideas into action quickly.
• Comfortable in lean startup teams.
• Strong understanding of US consumer behaviour.

Responsibilities

• Develop and execute a US go‑to‑market strategy for a consumer AI product.
• Drive user acquisition across various channels.
• Improve onboarding, activation, and retention flows.
• Analyse user behaviour and optimise conversion funnels.
• Create positioning and messaging for mainstream US users.
• Build launch strategies across several platforms.
• Present actionable growth ideas directly to leadership.
• Own first‑user traction and ongoing growth metrics.

Skills

B2C growth

User acquisition

Startup agility

US consumer behavior

AI/app growth

Job description

Digital is seeking a Growth Operator in San Mateo, California to launch and scale a consumer AI product in the US market. This role requires a hands-on individual capable of driving user adoption and achieving product-market fit among American consumers.

The ideal candidate will develop a go-to-market strategy and improve user acquisition through various channels, including organic and paid. A strong understanding of US consumer behavior and experience with B2C products is essential.