Growth Operator (AI Startup)

Digital; San Mateo (CA); On-site; USD 80,000 - 120,000; Full time

Job summary

Digital is seeking a Growth Operator in San Mateo, California to launch and scale a consumer AI product in the US market. This role requires a hands-on individual capable of driving user adoption and achieving product-market fit among American consumers.

The ideal candidate will develop a go-to-market strategy and improve user acquisition through various channels, including organic and paid. A strong understanding of US consumer behavior and experience with B2C products is essential.

Qualifications

• Experience growing a B2C, app, or self‑serve SaaS product.
• Strong execution mindset with measurable user growth results.
• Ability to turn ideas into action quickly.
• Comfortable in lean startup teams.
• Strong understanding of US consumer behaviour.

Responsibilities

• Develop and execute a US go‑to‑market strategy for a consumer AI product.
• Drive user acquisition across various channels.
• Improve onboarding, activation, and retention flows.
• Analyse user behaviour and optimise conversion funnels.
• Create positioning and messaging for mainstream US users.
• Build launch strategies across several platforms.
• Present actionable growth ideas directly to leadership.
• Own first‑user traction and ongoing growth metrics.

Skills

B2C growth

User acquisition

Startup agility

US consumer behavior

AI/app growth

Job description

An AI SaaS Client is looking for a hands‑on Growth Operator (AI Startup) to help launch and scale a consumer AI product in the US market. The product is already live within the ChatGPT ecosystem and we’re looking for someone to drive adoption, user growth, and product‑market fit among everyday American consumers.

This is a hands‑on role for someone who can test quickly, execute independently, and build traction from the ground up.

Employment Type: Full‑time (Initial 3‑month contract, with potential for extension or conversion)

Responsibilities

• Develop and execute a US go‑to‑market strategy for a consumer AI product
• Drive user acquisition across organic, community, referral, creator, and paid channels
• Improve onboarding, activation, and retention flows
• Analyse user behaviour and optimise conversion funnels
• Create positioning and messaging for mainstream US users
• Build launch strategies across the ChatGPT App ecosystem, Product Hunt, Reddit, TikTok, etc.
• Present actionable growth ideas directly to leadership
• Own first‑user traction and ongoing growth metrics

Requirements

• Experience growing a B2C, app, or self‑serve SaaS product
• Strong execution mindset with measurable user growth results
• Ability to turn ideas into action quicklyComfortable in lean startup teams
• Strong understanding of US consumer behaviour
• AI / app growth / Product Hunt experience is a plus