Growth MarTech Product Manager - Acquisition & Enablement

Hippo Insurance; Dallas (TX); Hybrid; USD 120,000 - 170,000; Full time

Benefits offered by this job

Health benefits

Equity

Career growth

Flexible time off

Parental leave

Hippo Habitat

Job summary

Hippo Insurance invites a results-driven Product Manager to lead Marketing Enablement and Acquisition in the Growth Organization. You’ll own the martech stack, integrations, and self-serve tooling that empower the marketing team to launch campaigns quickly.

You’ll own the tracking layer, landing pages, experiments, and attribution reporting, translate insights into clean PRDs and user stories, and collaborate with Design, Engineering, and Data to ship high-quality solutions.

Qualifications

• 3+ years in product management, with meaningful time on martech, growth platform, or marketing-adjacent internal tools.
• Hands-on knowledge of CDPs, tag managers, marketing automation, and paid platform integrations.
• Strong analytical instincts and ability to define metrics and data-driven decisions.
• Ability to work with Legal and Compliance on privacy requirements as design constraints.
• Customer empathy and experience translating research into product decisions.
• Design sensibility and collaboration with UX partners.
• End-to-end product experience from concept through launch and iteration.
• Experimentation fluency with proper A/B testing cadence.
• Clear, confident communication and ability to align stakeholders.
• High agency and collaborative spirit.

Responsibilities

• Own the martech stack as a product, including CDP, tag management, consent and privacy tooling, and marketing automation, plus integrations.
• Build self-serve tools for marketers to launch, configure, and personalize campaigns without engineering support.
• Own the tracking and conversion signal layer end to end and define a single event taxonomy.
• Own landing pages and quote-entry experiences with channel-specific templates for consistency from ad to quote.
• Design and run experiments; translate results into clear product decisions.
• Own attribution and acquisition reporting with data and finance; multi-touch modeling and reconciliation.
• Be the voice of the customer via interviews; surface CSAT/NPS insights to inform decisions.
• Identify opportunities to speed time-to-market through tooling and process improvements.
• Drive a data-informed roadmap with analytics to uncover insights and prioritize investments.
• Translate insights into PRDs and user stories; collaborate with Engineering/Design/Data.
• Establish a strong operating cadence with prioritization, alignment, and launch readiness.
• Build with a strong team; communicate roadmap decisions to senior stakeholders.

Skills

Analytical mindset

Customer empathy

Communication

Ownership

Collaborative

Clear communication

Education

Bachelor’s degree in Business, Finance/Accounting, Computer Science, or related field

Tools

CDP (Segment, mParticle)

Tag managers (GTM, Tealium)

Marketing automation (Braze, Iterable, Marketo)

Paid platform integrations

Job description

Hippo Insurance invites a results-driven Product Manager to lead Marketing Enablement and Acquisition in the Growth Organization. You’ll own the martech stack, integrations, and self-serve tooling that empower the marketing team to launch campaigns quickly.

You’ll own the tracking layer, landing pages, experiments, and attribution reporting, translate insights into clean PRDs and user stories, and collaborate with Design, Engineering, and Data to ship high-quality solutions.