Growth Marketing Specialist

MaintainX; United States; On-site; USD 120,000 - 180,000; Full time

Benefits offered by this job

Flexible time off

Comprehensive healthcare coverage

Training and development investments

Competitive salary and equity

Job summary

MaintainX is seeking a Growth Marketing professional to run experiments beyond core paid search, manage a developing test budget, and own 1–2 channels within 6–12 months. You will analyze data to decide which experiments to scale, pivot, or stop, and present insights to Marketing and Sales leaders.

Use AI tools to accelerate testing while applying human judgment where it matters. You will partner with Creative, Sales, and Product Marketing to ensure tests fit our value propositions and sales

Qualifications

• Experience co-managing $250K+ in annual performance marketing spend.
• A track record of structuring clean tests and measuring impact.
• Time in B2B growth or performance marketing, ideally SaaS.
• Experience using AI tools in campaign or creative workflows.
• Fluent in analytics tools and CRMs to pull insights and act on them.

Responsibilities

• Design and run structured tests across channels to find scalable opportunities.
• Manage test budgets and shift spend toward high-performing channels.
• Own 1–2 channels end-to-end within 6–12 months.
• Analyze data and present recommendations to Marketing and Sales leadership.
• Collaborate with Creative, Sales and Product Marketing to align tests with value props.

Skills

Test design

Data-driven

Budget management

Growth marketing

SaaS experience

Education

Bachelor's degree in Marketing or related field

Tools

Salesforce

HubSpot

Google Analytics

Tableau

Job description

• This role sits on the Growth Marketing team, which builds and runs the experimentation engine behind our next phase of customer acquisition. The team tests new channels, manages the test budget and scales what works. Core paid search is owned elsewhere, so your focus is everything beyond it
• You will help run growth channels and new experiments to deliver MaintainX pipeline and build the future of core marketing investments, and grow into full ownership some channels
• Design and run structured tests across paid social, streaming audio, direct mail, programmatic and other emerging channels to find scalable channels at or below target CAC this year
• Manage a growing test budget, shifting spend toward what performs to improve efficiency, and take full ownership of 1-2 channels within 6-12 months
• Analyze quantitative and qualitative data to decide which experiments to scale, pivot or stop, and present those recommendations to Marketing and Sales leaders
• Use AI tools for creative testing, automation and optimization to increase test velocity while keeping human judgment on the calls that matter
• Build the testing frameworks and documentation that make every experiment faster to launch and every result easy to reuse
• You will partner with Creative, Sales and Product Marketing so each test fits our value propositions and the sales motion behind it, and you will learn directly from a senior growth leader. Within 12 months success can be defined by 1-2 channels owned end-to-end, tested and documented new channel performance, and at least one channel scaled beyond initial test budget

Benefits

• Flexible time off
• Comprehensive healthcare coverage
• Training and development investments
• Competitive salary and equity opportunities

Requirements

• Experience co-managing $250-500K+ in annual performance marketing spend
• A track record of structuring clean tests, measuring impact and making clear recommendations
• Time in B2B growth or performance marketing, ideally SaaS
• Practical experience using AI tools in campaign or creative workflows
• Working fluency in analytics tools and a CRM (Salesforce, HubSpot, Google Analytics, Tableau) to pull insight and act on it
• Hands-on experience running performance campaigns and budgets on paid social, programmatic, content syndication or similar demand channels
• Experience with offline channels such as direct mail or streaming audio
• Paid search (Google/Bing) experience (NOT part of role)