Growth Marketing Manager, Paid Search & Discovery

Amazon Inc.; Arlington (VA); On-site; USD 79,000 - 138,000; Full time

Benefits offered by this job

Health insurance (medical, dental, and

401(k) matching

Paid time off

Parental leave

Flexible Spending Accounts

Job summary

Amazon Advertising LLC is seeking a data-driven marketer to own Paid Search and YouTube campaigns in the Amazon Autos context. You’ll optimize bidding, budgets, keywords, and audiences, run iterative A/B tests, and deliver insights to guide creative and product teams.

You’ll collaborate across marketing and creative groups to scale performance across channels and emerging discovery surfaces. You’ll also participate in budget planning and provide concise recommendations for where to invest next,

Qualifications

• 4+ years of professional marketing experience
• Data- and metrics-driven approach to campaign optimization
• Experience with Excel or Tableau for data manipulation and analysis
• Experience building and optimizing multiple marketing campaigns
• Experience managing cross-functional marketing and creative teams
• Experience delivering paid media campaigns across TV, print, digital and social channels
• Experience in affiliate marketing, PPC, SEM and social advertising

Responsibilities

• Own day-to-day management and optimization of Paid Search (primary channel) and YouTube (secondary)
• Drive performance through bidding, budgeting, keyword and audience strategy, and campaign structure
• Design, launch, and analyze A/B tests to improve efficiency and inform strategy
• Provide data-backed feedback to the creative team to strengthen campaigns
• Help expand presence in off-Amazon search-based discovery channels
• Translate performance data into actionable business recommendations with senior stakeholders
• Support budget planning and scoping spend for future investments

Skills

Paid search

YouTube campaigns

Data-driven

Excel

Tableau

Campaign management

Cross-functional teamwork

Tools

Excel

Tableau

Job description

Amazon Advertising LLC is seeking a data-driven marketer to own Paid Search and YouTube campaigns in the Amazon Autos context. You’ll optimize bidding, budgets, keywords, and audiences, run iterative A/B tests, and deliver insights to guide creative and product teams.

You’ll collaborate across marketing and creative groups to scale performance across channels and emerging discovery surfaces. You’ll also participate in budget planning and provide concise recommendations for where to invest next,