Lead Product Manager - AI-Driven Paid & Organic Search

Amazon Inc.; Seattle (WA); On-site; USD 180,000 - 243,000; Full time

Job summary

Amazon is seeking a seasoned Product Manager to lead Paid Search channel marketing for one of its largest managed traffic driving channels. You will develop and execute the paid and organic digital marketing strategy across WW marketplaces and partner ecosystems.

This high-visibility role demands strong analytical skills, collaboration with engineers, scientists and marketing teams, and the ability to translate insights into scalable product initiatives.

Qualifications

• Bachelor's degree
• 10+ years of product or program management, product marketing or technology experience
• Experience owning/driving roadmap strategy and definition
• Experience with feature delivery and tradeoffs of a product

Responsibilities

• Develop deep search channel insights and understanding in partnership with retail teams, other marketing channel teams, and international stakeholders
• Translate channel insights into test plans, product/feature proposals, and opportunities for optimization
• Define and run tests, including A/B experiments to test new vendor features and/or inform new product development using your judgement across relative priorities
• Conduct in-depth analyses to refine our understanding of the search space and uncover additional optimization opportunities
• Translate analytical findings into actionable insights and concise business actions and recommendations

Skills

Product management

Roadmap strategy

Stakeholder management

Analytical thinking

Education

Bachelor's degree

Job description

Amazon is seeking a seasoned Product Manager to lead Paid Search channel marketing for one of its largest managed traffic driving channels. You will develop and execute the paid and organic digital marketing strategy across WW marketplaces and partner ecosystems.

This high-visibility role demands strong analytical skills, collaboration with engineers, scientists and marketing teams, and the ability to translate insights into scalable product initiatives.