Growth Marketing Manager — Lead Gen & Analytics

Energy Innovation Corp; Sunnyvale (CA); On-site; USD 157,000 - 231,000; Full time

Benefits offered by this job

Learning stipend

Flexible hours in Sunnyvale, CA

Job summary

Dollar Tree, based in Sunnyvale, CA, is seeking a Digital Marketing Lead who can own lead-generation programs, collaborate with cross-functional teams, and translate market insights into actionable campaigns. The role focuses on optimizing cost-per-lead, presenting analytics to leadership, and driving visibility across Sunnyvale channels.

Qualified candidates will have a portfolio demonstrating success in demand generation, cross-functional leadership, and a track record of data-driven decision

Qualifications

• Experience supporting cross-functional teams in a manager capacity.
• A CA work history, or strong reasons you'll thrive here anyway.
• A portfolio that speaks louder than any line on your resume.
• A team player who lifts up colleagues and shares credit.

Responsibilities

• Tune the ad creative until the sales marketing cost-per-lead drops.
• Brief the Digital Marketing Manager team on what's working in this week's market.
• Strong command of Lead Generation, with 6 of demand-generation experience.
• Pair Communication insight with gut feel to rank the hottest leads.
• Talk numbers with finance, then talk vision with prospects.
• Build the Marketing Analytics report leadership checks before the CA review.
• Seed Sunnyvale social channels with content that earns replies.

Skills

Lead generation

Cross-functional collaboration

Data-driven marketing

Job description

Dollar Tree, based in Sunnyvale, CA, is seeking a Digital Marketing Lead who can own lead-generation programs, collaborate with cross-functional teams, and translate market insights into actionable campaigns. The role focuses on optimizing cost-per-lead, presenting analytics to leadership, and driving visibility across Sunnyvale channels.

Qualified candidates will have a portfolio demonstrating success in demand generation, cross-functional leadership, and a track record of data-driven decision