Growth Marketing Manager - Education Loans

Granite Edvance; Concord (NH); Hybrid; USD 90,000 - 120,000; Full time

Benefits offered by this job

Medical Insurance

Dental Insurance

Vision Insurance

403(b) with company match

Life Insurance

Health Savings Account

Flexible Spending Account

Paid Time Off

Tuition Reimbursement

Student Loan Repayment Assistance

529 Education Savings Plan

Professional Development

Job summary

Granite Edvance is seeking a Growth Marketing Manager in Concord, NH, offering a hybrid, full-time role reporting to the Director of Marketing. You will drive awareness, engagement, and loan application growth by delivering integrated campaigns, creating content, and partnering with internal teams and vendors to achieve measurable results.

The ideal candidate will have a strong background in multi-channel marketing, data-driven decision making, and collaboration across cross-functional teams to

Qualifications

• Bachelor's degree in marketing, communications, business, or a related field preferred.
• Equivalent combination of education, training, and relevant experience may be considered.
• Contribute to an inclusive, collaborative, and high-performing team environment.
• Demonstrated ability to execute multi-channel marketing campaigns from planning through launch and reporting.
• Strong project-management and organizational skills, with the ability to prioritize competing assignments and meet deadlines.

Responsibilities

• Identify opportunities to improve campaign processes, workflows, tools and cross-functional coordination to increase efficiency, consistency and quality.
• Analyze campaign performance metrics, including delivery, engagement, conversion, application activity, cost, and return on marketing investment, to identify trends, optimize audience response, and recommend data-driven improvements.
• Execute integrated marketing campaigns across email, paid media, web, social media, and other channels, managing all phases from planning and compliance review through launch, optimization, and performance assessment.
• Write, edit, and proofread clear, audience-focused marketing content that translates complex product information, benefits, requirements, and disclosures into accurate, consumer-friendly communications across digital and print channels.
• Manage the EdvestinU social media strategy and support digital marketing campaigns across social, search, and display channels, partnering with the Communications team to drive engaging content, execution excellence, and measurable results.
• Manage campaign compliance and legal requirements by submitting marketing materials for review, incorporating required revisions with proper version control, securing final approvals, and proactively building review timelines into campaign plans to support efficient, on-schedule launches.

Skills

Multichannel campaigns

Project management

Strategic thinking

Excellent communication

Cross-functional collaboration

Data-driven decisions

Education

Bachelor's degree in marketing, communications, business

Job description

Granite Edvance is seeking a Growth Marketing Manager in Concord, NH, offering a hybrid, full-time role reporting to the Director of Marketing. You will drive awareness, engagement, and loan application growth by delivering integrated campaigns, creating content, and partnering with internal teams and vendors to achieve measurable results.

The ideal candidate will have a strong background in multi-channel marketing, data-driven decision making, and collaboration across cross-functional teams to