Hybrid Growth Marketing Manager - Multi-Channel Campaigns

Granite Edvance; Concord (NH); Hybrid; USD 90,000 - 130,000; Full time

Benefits offered by this job

Medical

Dental

Vision

403(b) with company match

Life Insurance

Health Savings Account

Flexible Spending Account

Paid Time Off

Tuition Reimbursement

Student Loan Repayment Assistance

529 Education Savings Plan

Professional Development

Job summary

Granite Edvance is seeking a Growth Marketing Manager in Concord, NH to transform strategy into action across multi-channel campaigns. The role reports to the Director of Marketing and drives awareness, engagement, and loan application growth for Granite Edvance and EdvestinU.

You will develop and execute integrated campaigns, create compelling content, manage digital and social initiatives, and partner with internal teams and external vendors to deliver measurable results.

Qualifications

• Bachelor's degree in marketing, communications, business, or a related field preferred.
• Contribute to an inclusive, collaborative, and high-performing team environment through effective communication, knowledge sharing and support of team priorities.
• Demonstrated ability to execute multi-channel marketing campaigns and manage work from planning through launch and reporting.
• Strong project-management and organizational skills, with the ability to prioritize competing assignments and meet deadlines.
• Drive cross-functional campaign planning by gathering stakeholder input and translating business needs into effective marketing strategies, deliverables, and timelines.
• Exceptional communication and organizational skills, with the ability to build partnerships, manage competing priorities, and work effectively both independently and as a collaborative member of cross-functional teams

Responsibilities

• Identify opportunities to improve campaign processes, workflows, tools and cross-functional coordination to increase efficiency, consistency and quality.
• Analyze campaign performance metrics to identify trends, optimize audience response, and recommend data-driven improvements.
• Execute integrated marketing campaigns across email, paid media, web, social media, and other channels from planning to launch and assessment.
• Write, edit, and proofread clear, audience-focused content across digital and print channels.
• Manage the EdvestinU social media strategy and support digital marketing campaigns across channels.
• Manage campaign compliance and approvals with proper version control and review timelines.

Skills

Multi-channel marketing

Campaign planning

Content creation

Project management

Cross-functional collaboration

Education

Bachelor's degree in marketing, communications, business, or related field

Job description

Granite Edvance is seeking a Growth Marketing Manager in Concord, NH to transform strategy into action across multi-channel campaigns. The role reports to the Director of Marketing and drives awareness, engagement, and loan application growth for Granite Edvance and EdvestinU.

You will develop and execute integrated campaigns, create compelling content, manage digital and social initiatives, and partner with internal teams and external vendors to deliver measurable results.