Growth Marketing Manager | AI SaaS for Consumer Brands

Craft Agency Ltd; New York (NY); Hybrid; USD 105,000 - 120,000; Full time

Benefits offered by this job

Hybrid working

Meaningful equity

Performance bonus eligibility

Flexible PTO

Visa sponsorship available

Job summary

Craft Agency Ltd is hiring an in-house marketer for a consumer-forward B2B SaaS platform. You will own social and paid channels, write posts and scripts, shoot short-form video, and guide content across platforms.

You’ll track clicks, conversions, and qualified leads, grow a newsletter, and shape event activations. Hybrid work with equity and bonus opportunities, flexible PTO, and visa sponsorship.

Qualifications

• 3 years in-house in a B2B SaaS environment owning social and/or paid
• Strong consumer-forward, culturally fluent thinking
• Experience writing, shooting, and possibly appearing on camera
• Ability to market complex software to different personas and funnel stages

Responsibilities

• Write posts and scripts, shoot short-form videos, and produce light graphics
• Own distribution and paid experiments across LinkedIn, Instagram, TikTok, X, Meta and Google
• Track clicks, conversions and qualified leads; iterate based on data
• Grow an existing newsletter and shape event strategy and activations

Skills

Social media

Paid advertising

Video production

Content writing

Analytics

Tools

LinkedIn Ads

TikTok Ads

Google Ads

Job description

Craft Agency Ltd is hiring an in-house marketer for a consumer-forward B2B SaaS platform. You will own social and paid channels, write posts and scripts, shoot short-form video, and guide content across platforms.

You’ll track clicks, conversions, and qualified leads, grow a newsletter, and shape event activations. Hybrid work with equity and bonus opportunities, flexible PTO, and visa sponsorship.