Growth & Marketing Lead — DTC & Ecommerce (Remote)

Wine Industry Expo; États-Unis; Hybride; USD 170 000 - 210 000; Plein temps

Avantages offerts par ce poste

Target bonus 20%

Health insurance

401(k) match

Flexible PTO

Remote-friendly

Hybrid options

Résumé du poste

High Camp seeks a Head of Growth & Marketing to own DTC acquisition, retention, and revenue, leading an in-house team and agency partners across media buying, email/SMS, and creative. You’ll set the strategy, forecast budget, and drive growth across paid, organic, and lifecycle marketing to scale the business.

You will manage a seven-figure media budget, shape the tech stack, and partner with Finance on forecasting, with a remote-friendly role across the U.S.

Qualifications

• Owned a DTC P&L or CM line at a brand doing $20M+ and tracked efficiency targets.
• Started as an operator in media buying and grew to manage budgets or agencies.
• Directed a creative team or vendors delivering high-volume, fast-iteration content.

Responsabilités

• Own DTC growth and e-commerce performance, with revenue targets and margins.
• Lead paid growth strategy and testing to optimize marginal returns.
• Own retention and lifecycle, including email and SMS strategy and LTV goals.

Connaissances

DTC Growth

Team Leadership

Media Buying

Creative Testing

Growth Analytics

Email & SMS

UGC Programs

Shopify Literacy

Meta/Google Ads

Attribution Tools

Outils

Shopify

Meta Ads

Google Ads

TikTok Ads

Attribution Tools

Description du poste

High Camp seeks a Head of Growth & Marketing to own DTC acquisition, retention, and revenue, leading an in-house team and agency partners across media buying, email/SMS, and creative. You’ll set the strategy, forecast budget, and drive growth across paid, organic, and lifecycle marketing to scale the business.

You will manage a seven-figure media budget, shape the tech stack, and partner with Finance on forecasting, with a remote-friendly role across the U.S.