Growth Marketing Director — Full‑Funnel, Paid Media, Remote

Remote; San Francisco (CA); Remote; USD 115,000 - 150,000; Full time

Benefits offered by this job

Medical, Dental, Vision, and 401K with

Dependent Care, FSA & HSA

Paid Parental & Bonding Leave

Flexible PTO & holidays

Monthly wellness & internet reimburse

Professional development & coaching

Mental Health resources

100% remote within the United States

Job summary

Health-E Commerce seeks a Sr. Manager or Director, Growth Marketing to own full-funnel growth for the Patiently telehealth brand, driving paid media strategy and site optimization. You’ll lead campaigns on Meta and Google, build reporting, and partner with product and marketing teams to grow new customers and expansion.

Senior-level, hands-on, and data-driven, this role offers ownership in a fast-moving, remote environment with revenue impact and career growth potential.

Qualifications

• 5+ years in performance marketing or growth
• Hands-on ownership of mid-size paid media budgets
• Strong analytics and data-driven decision making

Responsibilities

• Serve as the first growth hire on the Patiently telehealth team - setting the foundation for how we acquire, convert, and retain customers across a brand built in real time
• Own paid acquisition strategy and hands-on execution across Meta and Google, from campaign architecture through daily optimization
• Drive conversion rate optimization across the full funnel, from ad click to purchase
• Build and maintain reporting frameworks across all paid channels, translating performance data into clear, actionable insights for leadership
• Lead the site experimentation roadmap, including hypothesis generation, test design, result interpretation, and scaling what works
• Develop growth marketing plans that ladder up to revenue objectives and broader organizational goals
• Track and report on conversion metrics, channel efficiency, and to inform budget and strategy decisions

Skills

Performance marketing

Paid media

Paid Search

Paid Social

Analytics

Google Analytics

Excel

CRO

Tools

Google Ads

Meta Ads

Google Analytics

Job description

Health-E Commerce seeks a Sr. Manager or Director, Growth Marketing to own full-funnel growth for the Patiently telehealth brand, driving paid media strategy and site optimization. You’ll lead campaigns on Meta and Google, build reporting, and partner with product and marketing teams to grow new customers and expansion.

Senior-level, hands-on, and data-driven, this role offers ownership in a fast-moving, remote environment with revenue impact and career growth potential.