Growth Marketing Director: Data-Driven, Multichannel

FutureRecruit.net; Los Angeles (CA); On-site; USD 120,000 - 180,000; Full time

Job summary

FutureRecruit.net is seeking a Director of Growth Marketing in Los Angeles, CA. You will lead data-driven growth initiatives across paid, organic, and partner channels to maximize subscription KPIs and customer lifetime value.

You will manage cross-functional teams, partner with product and analytics to optimize funnels, and communicate performance KPIs to the executive team. A strong background in B2C subscription marketing and CDPs is essential.

Qualifications

• Understanding of B2C subscriber performance KPIs and their drivers.
• 4-6 years’ experience marketing at subscription-based B2C business preferred.
• Experience leveraging CDPs like Segment.
• Strong problem-solving, critical thinking, and analytical skills.
• Excellent verbal communication, written communication, and presentation skills.
• Great attitude and eagerness to make a difference!

Responsibilities

• Leverage digital marketing tactics – paid search (Google, Bing), paid social (Facebook, Instagram, Tiktok, Snap), SEO, influencer, native, and programmatic advertising to drive conversions and optimize LTV/CAC ratio.
• Identify and pursue new channels for growth.
• Develop, test, and optimize landing pages and conversion funnels, leveraging design best practices.
• Collaborate with cross-functional stakeholders and agencies to develop creative marketing campaigns.
• Communicate online marketing performance KPIs to executive team

Skills

B2C KPIs

4-6 years experience

CDP (Segment)

Analytical thinking

Verbal communication

Written communication

Presentation skills

Cross-functional collaboration

Job description

FutureRecruit.net is seeking a Director of Growth Marketing in Los Angeles, CA. You will lead data-driven growth initiatives across paid, organic, and partner channels to maximize subscription KPIs and customer lifetime value.

You will manage cross-functional teams, partner with product and analytics to optimize funnels, and communicate performance KPIs to the executive team. A strong background in B2C subscription marketing and CDPs is essential.