Growth Marketing Director: AI‑Driven Multi‑Channel Growth

redirect-health-careers; Phoenix (AZ); On-site; USD 120,000 - 150,000; Full time

Benefits offered by this job

Free healthcare for you and family

Dental & Vision insurance

401(k) access

Paid time off

Job summary

Redirect Health in Phoenix is seeking a Growth Marketing Leader to own and scale the company’s growth strategy across paid media, SEO, social, lifecycle marketing, content, UGC, partnerships, and emerging channels.

You will identify high-leverage opportunities, build scalable systems, and drive measurable outcomes for individuals, families, SMBs, and brokers, while leading a data-driven, AI-enabled marketing team.

Qualifications

• 7+ years of experience leading growth marketing, demand generation, or performance marketing teams.
• Experience owning multi-channel growth strategies beyond paid media.
• Scaled acquisition programs with meaningful budget responsibility.
• Highly analytical and data-driven decision maker.

Responsibilities

• Create and execute a comprehensive, multi-channel growth strategy aligned with company goals.
• Own acquisition and growth initiatives across Meta, Google, SEO, social, email, content, UGC, partnerships, and future channels.
• Evaluate and test emerging opportunities such as OTT/CTV, out-of-home, influencer partnerships, and AI-driven personalization.
• Continuously improve CAC, funnel conversion rates, ROAS, engagement, and customer acquisition efficiency.
• Build scalable systems for experimentation, testing, optimization, and rapid iteration.
• Align brand, growth, content, and customer experience into one cohesive growth engine.

Skills

Growth leadership

Multi-channel

Budget ownership

Data-driven

Strategic thinker

AI tools familiarity

AI workflows

Fast-paced

Cross-functional

Mission-driven

Job description

Redirect Health in Phoenix is seeking a Growth Marketing Leader to own and scale the company’s growth strategy across paid media, SEO, social, lifecycle marketing, content, UGC, partnerships, and emerging channels.

You will identify high-leverage opportunities, build scalable systems, and drive measurable outcomes for individuals, families, SMBs, and brokers, while leading a data-driven, AI-enabled marketing team.