Growth Lead for Real Estate Tech

Accretus; United States; Remote; USD 150,000 - 230,000; Full time

Job summary

Accretus Services Group is seeking a Head of Growth to build and own the go-to-market function from the ground up. This hands-on leadership role spans performance marketing, content creation, and brand growth, with end-to-end ownership of GTM initiatives and partner-oriented materials.

You will report to the CEO and collaborate with the President and business leaders to shape positioning in the real estate services ecosystem, with a clear path to CMO as the company scales.

Qualifications

• 4+ years of Growth, GTM, and/or Marketing experience in a tech-enabled environment.
• Location: US-based with eligibility to work in the US.
• Preference for candidates based on the East Coast.

Responsibilities

• Marketing Strategy & Performance: Own sales and marketing budget allocation, channel and partner selection, and performance measurement.
• Digital Presence & Social Media Engagement: Grow our LinkedIn and YouTube footprint to establish Accretus as a thought leader.
• Newsletter & Editorial Oversight: Produce and distribute the monthly industry newsletter.
• Brand & Marketing Assets: Create professional, high-impact materials, including co-branded reference guides and referral partner kits.
• Strategic Execution: Serve as the primary point of contact for all marketing needs across design, copy, and strategy.
• Resource Management: Manage specialized freelancers to expand capacity while maintaining quality.

Skills

Growth marketing

GTM strategy

Content marketing

Paid acquisition

Job description

Accretus Services Group is seeking a Head of Growth to build and own the go-to-market function from the ground up. This hands-on leadership role spans performance marketing, content creation, and brand growth, with end-to-end ownership of GTM initiatives and partner-oriented materials.

You will report to the CEO and collaborate with the President and business leaders to shape positioning in the real estate services ecosystem, with a clear path to CMO as the company scales.