Growth-Focused Marketing Manager: SEO, Proposals & Campaigns

Construction Material Testing; Edison (NJ); On-site; USD 75,000 - 100,000; Full time

Job summary

Construction Material Testing is seeking a Marketing Manager to own the company website and search program, build qualifications package, and drive content and campaigns. You will collaborate with engineers to produce technical articles, project stories, and case materials, manage calendars, and ensure consistent brand messaging across channels.

The role requires 5+ years in B2B marketing in AEC or industrial services, strong copywriting, experience with website analytics and CRM, and a track

Qualifications

• 5+ years in B2B marketing in the AEC, construction, engineering, or industrial services sector.
• Hands-on with a modern website stack, search analytics, and a CRM.
• Writes clean, specific copy.
• Has built proposals or qualifications packages for professional services pursuits.
• Organized enough to run a calendar and curious enough to learn what a compaction test is.

Responsibilities

• Own the company website and search program: content, technical SEO, local listings, and the analytics that show what is working; Build and maintain the qualifications package, project sheets, resumes, and proposal templates used on every pursuit; Produce the content calendar - technical articles, project stories, and case material - with the engineers who have the knowledge; Run campaigns (email, LinkedIn, trade events, direct outreach lists) for the markets the company is opening, and report results monthly; Keep brand, messaging, and claims accurate and consistent across every public channel.

Skills

B2B marketing

AEC/Construction experience

Copywriting

Proposals library

Calendar management

Content calendar

Tools

CRM

SEO analytics

Website analytics

Job description

Construction Material Testing is seeking a Marketing Manager to own the company website and search program, build qualifications package, and drive content and campaigns. You will collaborate with engineers to produce technical articles, project stories, and case materials, manage calendars, and ensure consistent brand messaging across channels.

The role requires 5+ years in B2B marketing in AEC or industrial services, strong copywriting, experience with website analytics and CRM, and a track