Growth-Focused Digital Marketing Specialist

Sports Endeavors

Hillsborough (NC)

On-site

USD 55,000 - 75,000

Full time

14 days+

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Job summary

Sports Endeavors is seeking a Digital Marketing professional to join our Digital Experience team in Hillsborough, NC. You will help promote theSOCCER.COM, WorldSoccerShop, and 431 Sports brands across Google, Meta, and connected TV, driving traffic and revenue growth.

The ideal candidate has 2–4+ years in digital marketing or ecommerce with a blend of creative and analytical thinking. You will craft campaigns, analyze results, and collaborate with internal teams to deliver exceptional customer

Qualifications

Experience working with digital marketing and advertising platforms.
Organizational and planning skills to handle multiple, ongoing projects.
Ability to gather information from a variety of sources.
Highly collaborative.
Excellent communication skills.
Strong, energetic character able to positively communicate strategic ideas and adapt to changing requirements effectively.
Comfortable and efficient working cross-functionally and with both internal and external marketing teams.
Self-driven with a strong work ethic and 'always deliver on time' attitude.
Strong attention to detail with a creative mindset.
Prior ecommerce and/or retail experience preferred.
Knowledge of finance and accounts payable processes a plus.
Proficient in Excel and PowerPoint, and analytics platforms.
Experience working with collaborative software such as ClickUp, Asana, Slack, etc.

Responsibilities

Support the planning, testing, and execution of merchandising and marketing campaigns across paid search, paid social, programmatic, affiliate and other digital channels.
Collaborate with Digital Experience, Marketing, Merchandising, and Team Sales to implement campaigns on time and aligned with goals.
Request and refine advertising copy with Creative and Content teams.
Conduct pre-launch QA across campaigns to ensure asset and link accuracy.
Review paid media performance with agency partners to identify improvements and test new strategies.
Implement customer segmentation using first‑party data to improve paid media performance.
Participate in meetings to review marketing calendars and priorities.
Suggest process improvements to paid media performance.
Coordinate paid social and organic campaigns, manage segmented budgets.
Research ad trends to ensure top placements and efficient costs.
Optimize seasonal campaigns and key terms using analytics insights.
Perform market research around major sporting events and moments.
Research competitors’ pricing, products, ads, and go‑to‑market strategies; recommend optimizations.
Monitor project status and budget flighting for digital programs.
Support affiliate content creators, grassroots events, youth clubs, and other activations.
Manage digital marketing invoicing in partnership with Finance.
Assist Digital Experience Team with site merchandising, email marketing, SMS, and other tasks as needed.