Growth-Driven Product Marketing Manager

Verkada; San Mateo (CA); Sur place; USD 205 000 - 240 000; Plein temps

Avantages offerts par ce poste

Healthcare coverage

401(k) matching

Healthy meals

Wellness benefits

Commuter benefits

Résumé du poste

Verkada is seeking a high-agency Product Marketing Manager to unlock growth for Access Control. You will drive revenue by analyzing the customer base, identifying cross-sell opportunities, and executing targeted campaigns.

This role spans the entire funnel, training the field, activating accounts, and measuring pipeline and conversion. As part of Product Growth Management, you’ll work closely with Marketing, Sales, and Operations.

Qualifications

• 6-10 years of experience in driving revenue growth through product marketing, go-to-market strategy, or other analytical roles.
• Demonstrated ability to create measurable pipeline, adoption, or revenue beyond launches, campaigns, or content.
• Strong commercial instincts and comfort working with sales reps, partners, and customers.
• Strong analytical skills: pull and cut data using SQL, Sheets, and CRM reporting.
• Excellent writing, storytelling, presentation and live-training skills.
• Strong product and marketing sense to distinguish great experiences and assets.

Responsabilités

• Develop growth strategy for a specific product area.
• Design and run go-to-market experiments with measurable revenue impact and scale winners.
• Develop full-funnel programs linking targeting with demos and proof-based offers.
• Create cross-sell and expansion programs for priority segments and verticals.
• Stay hands-on across strategy, analytics, messaging, design, and field execution.
• Work with sales leaders to identify opportunities and develop field-ready assets.
• Deliver training for sales teams and capture successful strategies for reuse.
• Create partner-facing training and content for channels and installation partners.
• Define telemetry, funnel stages, goals, and reporting for growth initiatives.
• Track pipeline, trial conversion, win rate, bookings, and ROI; diagnose underperformance and scale successful programs.

Connaissances

Growth marketing

Go-to-market

Revenue growth

Data analysis

Sales enablement

Cross-functional teamwork

Formation

Bachelor's degree

Outils

SQL

Sheets

CRM

Description du poste

Verkada is seeking a high-agency Product Marketing Manager to unlock growth for Access Control. You will drive revenue by analyzing the customer base, identifying cross-sell opportunities, and executing targeted campaigns.

This role spans the entire funnel, training the field, activating accounts, and measuring pipeline and conversion. As part of Product Growth Management, you’ll work closely with Marketing, Sales, and Operations.