Growth-Driven Performance Creative Lead

Ritual

United States

Remote

USD 130,000 - 170,000

Full time

5 days ago
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Benefits offered by this job

Health insurance
401(k) match
Equity participation
Monthly technology stipend
Work-from-home stipend
Unlimited PTO
Wellness stipend

Job summary

Ritual is seeking a Senior Manager, Performance Creative to own the creative engine behind paid acquisition. You will set performance creative strategy, lead a Growth Creative Strategist and an in-house team of creatives, and manage external agencies and creator partners across Meta, TikTok, YouTube and emerging channels.

This player-coach role requires turning performance data and market insights into a steady pipeline of winning ads, while briefing and approving work to drive efficient CAC and

Qualifications

  • Minimum 7+ years in performance creative, strategy or growth marketing.
  • Experience managing creative teams including strategists, editors, designers and copywriters.
  • Strong track record improving CAC/CVR/CTR through creative testing and analytics.
  • Experience directing multiple external agencies and creator partners at scale.

Responsibilities

  • Own creative performance outcomes and metrics (CAC, CVR, CTR, hook rate).
  • Set strategy and roadmap for quarterly/monthly performance creative aligned to goals.
  • Lead and develop a Growth Creative Strategist and in-house design team.
  • Direct external creative partners, agencies and creator programs with accountability for output and timelines.
  • Run a disciplined testing program covering hooks, formats, offers, audiences and funnel stages.
  • Build the creative operating system with intake, naming, tagging, reporting and knowledge sharing.
  • Approve and align on creative strategy and results with senior leadership.

Skills

Performance creative
Creative strategy
Growth marketing
People management
Data-driven decision making
External partnerships

Tools

Motion

Job description

Ritual is seeking a Senior Manager, Performance Creative to own the creative engine behind paid acquisition. You will set performance creative strategy, lead a Growth Creative Strategist and an in-house team of creatives, and manage external agencies and creator partners across Meta, TikTok, YouTube and emerging channels.

This player-coach role requires turning performance data and market insights into a steady pipeline of winning ads, while briefing and approving work to drive efficient CAC and

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