Growth-Driven Marketing Manager - Demand Gen & Brand

Evlo AI; Phoenix (AZ); On-site; USD 85,000 - 120,000; Full time

Job summary

Evlo AI seeks a Marketing Manager to own demand generation and brand programs for a fast-growing B2B SaaS product. You will translate positioning into campaigns that reliably drive pipeline and category awareness, balancing growth with brand-building across multiple channels.

You’ll build multi-channel programs (SEO/SEM, paid social, email, content), use data to scale what converts, manage a seven-figure budget, and collaborate with writers, designers, and product marketing.

Qualifications

• 4–7 years of B2B or B2C marketing with measurable pipeline impact.
• Hands-on with marketing automation platforms and GA4.
• Experience managing budgets of $500K+ across channels.

Responsibilities

• Plan and execute integrated demand-generation campaigns across Google Ads, LinkedIn Ads, email, and webinars, owning them from brief to post-mortem.
• Own SEO strategy and execution: keyword research, technical SEO coordination, content optimization with Ahrefs/SEMrush/Search Console.
• Build and maintain full-funnel analytics in GA4 and HubSpot/Marketo, defining KPIs for CAC, MQL-to-SQL, and pipeline contribution.
• Manage a content calendar with writers, designers, and product marketing to ship case studies and sales enablement assets.
• Run structured A/B tests on landing pages, ad creative, and messaging; document results and apply wins.
• Manage a seven-figure marketing budget and agency relationships, reallocating spend by data.
• Report campaign performance and pipeline impact to leadership with clear summaries.

Skills

Writing and editing

Budget management

Data analysis

Campaign planning

Communication

Education

Bachelor's degree in marketing or related field

Tools

HubSpot

Marketo

Pardot

GA4

Ahrefs

SEMrush

Looker

DreamData

HockeyStack

Job description

Evlo AI seeks a Marketing Manager to own demand generation and brand programs for a fast-growing B2B SaaS product. You will translate positioning into campaigns that reliably drive pipeline and category awareness, balancing growth with brand-building across multiple channels.

You’ll build multi-channel programs (SEO/SEM, paid social, email, content), use data to scale what converts, manage a seven-figure budget, and collaborate with writers, designers, and product marketing.