B2B SaaS Content Growth Lead – SEO & Demand Gen

Evlo AI; Austin (TX); On-site; USD 100,000 - 140,000; Full time

Job summary

Evlo AI in Austin, TX, is seeking a senior content marketer to own the content engine—editorial strategy, SEO, and demand-generation content that drives pipeline across the buyer journey. You will collaborate with demand-gen, product marketing, and subject-matter experts to create assets that rank, convert, and support top-to-bottom funnel needs.

The role emphasizes hands-on writing of long-form and technical content, SEO optimization, and managing a network of freelance writers.

Qualifications

• 4-7 years of content marketing experience in B2B SaaS or technical products.
• Portfolio of written work demonstrating ability to explain technical concepts to varied audiences
• Strong SEO knowledge and hands-on experience with SEO tools (Ahrefs, Semrush) and GA4
• Experience supporting demand generation — landing pages, nurture sequences, webinars
• Bachelor's degree or equivalent professional experience in English/Marketing

Responsibilities

• Own and execute editorial calendar across blog, whitepapers, case studies, webinars, and emails
• Write and edit long-form and technical content grounded in real product use cases
• Drive organic growth: keyword research, on-page SEO, internal linking, technical fixes with web team
• Build briefs for freelance writers and manage contributor network
• Develop bottom-of-funnel assets for sales enablement and ROI content
• Measure content performance against organic traffic and pipeline goals
• Partner with demand-gen on paid content, webinars, and lead magnets

Skills

Content marketing

SEO

Writing

Editorial calendar

Demand generation

CMS

Ahrefs

Semrush

GA4

Webinar content

Education

Bachelor's degree in English/Journalism/Marketing

Tools

Ahrefs

Semrush

GA4

WordPress

Job description

Evlo AI in Austin, TX, is seeking a senior content marketer to own the content engine—editorial strategy, SEO, and demand-generation content that drives pipeline across the buyer journey. You will collaborate with demand-gen, product marketing, and subject-matter experts to create assets that rank, convert, and support top-to-bottom funnel needs.

The role emphasizes hands-on writing of long-form and technical content, SEO optimization, and managing a network of freelance writers.