Growth Automation Architect (Paid Growth & AI)

Favia; United States; Remote; USD 120,000 - 180,000; Full time

Job summary

Favia is seeking a Growth Workflow Manager (Performance & Paid Growth) to design and deploy automated growth pipelines that leverage AI systems. You will define signals, guardrails, and the feedback loop across paid channels, then work with engineers to implement them.

You will own automation specs, QA outputs, and refine AI-generated creatives, while expanding automation across CRO, incentives, referrals, and lifecycle.

Qualifications

• 4+ years in performance or paid growth, with scalable campaigns across major channels.
• Ability to map growth workflows as triggers, decisions, actions, and measurements.
• Comfort reading dashboards, distinguishing signal from noise.
• Curiosity for prompt engineering and precise AI system communication.
• Strong written communication; blueprints engineers can implement.
• High agency and willingness to define and own work.
• Experience with marketing automation or lifecycle messaging is a plus.

Responsibilities

• Define automation workflows for paid growth including creative fatigue detection to budget reallocation.
• Translate specs into working agent automations with the build team.
• QA agent outputs and define corrections to improve systems.
• Refine AI-generated creative and copy variants with domain judgment.
• Define knowledge base inputs, rules, guardrails, and campaign logic.
• Monitor performance and continuously improve the system.
• Extend the system to CRO, incentives, referrals, and lifecycle levers.

Skills

Growth across channels

Systems thinking

Data interpretation

Prompt engineering curiosity

Written communication

High ownership

Tools

Workflow automation tools

No-code platforms

Job description

Favia is seeking a Growth Workflow Manager (Performance & Paid Growth) to design and deploy automated growth pipelines that leverage AI systems. You will define signals, guardrails, and the feedback loop across paid channels, then work with engineers to implement them.

You will own automation specs, QA outputs, and refine AI-generated creatives, while expanding automation across CRO, incentives, referrals, and lifecycle.