Global Website Experience Manager

Optos PLC; Marlborough (MA); On-site; USD 120,000 - 140,000; Full time

Benefits offered by this job

Bonus program eligibility

Competitive compensation package

Job summary

Optos PLC is seeking a Website Manager to own global website properties, drive content optimization, and partner with agencies to enhance SEO and user experience. The role collaborates with the marketing organization to ensure secure, on-brand digital experiences across all properties.

Minimum qualifications include a 5+ year track record in website design within marketing, strong GA4 analytics, and experience with DXPs like Optimizely or Sitecore.

Qualifications

• Bachelor’s degree in Web Design, Marketing, or a related field required.
• 5+ years of website design and development experience in a marketing function.
• Proficiency with GA4 and data-driven analytics tools.
• Experience with enterprise-level DXPs (Optimizely, Sitecore, or similar).
• Proven track record managing global website properties.
• Strong UX and web design best practices.

Responsibilities

• Own global responsibility for all Optos website properties and align with brand standards.
• Plan, create, implement, manage, monitor, and update website properties.
• Manage third-party relationships supporting website development and design.
• Serve as primary internal contact for website edits and content updates.
• Develop strategies to improve website traffic and customer experience.
• Ensure website compliance with laws, regulations, and company standards.
• Evaluate competitor sites and identify improvement opportunities.
• Maintain current domain registrations and hosting services.

Skills

GA4 analytics

Data-driven insights

Web design principles

Content optimization

SEO awareness

Cross-functional leadership

Education

Bachelor’s degree in Web Design, Marketing, or related field

Tools

Optimizely

Sitecore

SharePoint

Job description

Optos PLC is seeking a Website Manager to own global website properties, drive content optimization, and partner with agencies to enhance SEO and user experience. The role collaborates with the marketing organization to ensure secure, on-brand digital experiences across all properties.

Minimum qualifications include a 5+ year track record in website design within marketing, strong GA4 analytics, and experience with DXPs like Optimizely or Sitecore.