Global VP of Demand Gen & ABM Growth

Ladders; Irving (TX); Vor Ort; USD 310.000 - 340.000; Vollzeit

Benefits dieser Stelle

Health insurance

Mental health support platform

Stock purchase plan

Paid Time Off, holidays, parental leav

Volunteer hours

Zusammenfassung

Ladders, a leader in the Consumer Technology space, seeks a VP of Demand Generation in Irving, TX to own the global demand generation strategy and pipeline growth. You will partner with sales development, partner marketing, events, and senior leadership to drive measurable growth across markets.

The ideal candidate has 15+ years in B2B SaaS or enterprise tech marketing, 8+ years in demand generation leadership, and a proven ability to scale ABM programs while optimizing funnel ROI using modern

Qualifikationen

• 15+ years in B2B SaaS or enterprise tech marketing.
• At least 8 years leading demand generation.
• Experience scaling ABM programs for enterprise accounts.
• Proven ability to measure funnel metrics and ROI.
• Experience with marketing automation and sales engagement tools.
• Hands-on with AI tools for demand generation.

Aufgaben

• Own the global campaign strategy and pipeline targets by region.
• Build account-based marketing programs for strategic accounts.
• Lead inbound and outbound sales development with aligned quotas.
• Drive partner marketing and co-marketing initiatives.
• Manage the global events portfolio to optimize buyer engagement.
• Develop a robust sales development talent pipeline.
• Represent demand-generation outcomes to the executive team.

Kenntnisse

Enterprise marketing

Demand generation leadership

ABM programs

Funnel metrics ROI

AI for demand generation

Cross-functional leadership

International campaigns

Tools

Marketing automation

Sales engagement tools

ABM platforms

Analytics / BI tools

Jobbeschreibung

Ladders, a leader in the Consumer Technology space, seeks a VP of Demand Generation in Irving, TX to own the global demand generation strategy and pipeline growth. You will partner with sales development, partner marketing, events, and senior leadership to drive measurable growth across markets.

The ideal candidate has 15+ years in B2B SaaS or enterprise tech marketing, 8+ years in demand generation leadership, and a proven ability to scale ABM programs while optimizing funnel ROI using modern