Global Social Playbooks & Campaigns Specialist

Mary Kay Inc.; Addison (TX); On-site; USD 110,000 - 140,000; Full time

Benefits offered by this job

Generous Paid Time Off

401K & Profit Sharing

Free On-site Fitness Center & Health</

Tuition Reimbursement

Employee Product Discounts

Job summary

Mary Kay Inc. is seeking a skilled Global Social Content Lead to turn strategy into practical, ready-to-activate toolkits and briefs. You will partner with creative teams across regions to ensure social content aligns with product strategy and brand priorities.

Based at our Global Corporate Headquarters in Addison, TX, you will guide platform-specific formats, hooks, and messaging, while supporting fast-track Social Sharing Program content and Agile briefs to meet market needs.

Qualifications

• 3+ years developing social media campaigns, playbooks, briefs, and platform guidance.
• Experience partnering with creative and/or agency teams to translate insights into practical recommendations.
• Experience working with cross-functional teams and supporting ready-to-post content.

Responsibilities

• Builds global social playbooks and campaign toolkits for market-ready guidance.
• Writes briefs and translates strategy into creative direction and shot lists.
• Provides platform expertise across major social channels and best practices.

Skills

Social media strategy

Content development

Cross-functional collaboration

Writing/editing

Project management

Education

Bachelor’s degree in Communications

Job description

Mary Kay Inc. is seeking a skilled Global Social Content Lead to turn strategy into practical, ready-to-activate toolkits and briefs. You will partner with creative teams across regions to ensure social content aligns with product strategy and brand priorities.

Based at our Global Corporate Headquarters in Addison, TX, you will guide platform-specific formats, hooks, and messaging, while supporting fast-track Social Sharing Program content and Agile briefs to meet market needs.