Global Product Marketing Lead, Newborn Screening

Waters Corporation; Idaho; On-site; USD 110,000 - 160,000; Full time

Job summary

Waters Corporation is seeking a Product Marketing Manager for Newborn Screening to drive global marketing strategy, demand generation, and commercial enablement for the newborn screening portfolio.

The role collaborates across Product Management, Medical Affairs, Clinical Affairs, Applications, Regional Marketing, Sales, and Strategic Partners to establish Waters as a leader in newborn screening and public health workflows.

Qualifications

• Education: Degree in Life Sciences, Chemistry, Engineering, or related scientific discipline.
• Advanced degree preferred.
• Experience: Proven experience in clinical diagnostics, IVD, or clinical LC-MS markets
• Demonstrated leadership in segment marketing, market strategy, or solution marketing within a global organization
• Strong understanding of clinical laboratory workflows and adoption drivers for routine diagnostics
• Experience influencing product portfolio and innovation strategy through market and customer insights
• Proven ability to work effectively in matrixed, cross-functional environments
• Experience supporting global or regional sales organizations
• Competencies: Excellent written and oral communication skills; interface with Senior Director, VP, and SVP-level stakeholders
• Strong strategic thinking and commercial acumen
• Ability to translate complex technical and clinical concepts into clear, customer-focused value propositions
• Influential leadership and stakeholder management skills
• Data-driven decision-making capability
• Travel up to 30% international travel

Responsibilities

• Develop and execute the global marketing strategy for the newborn screening portfolio.
• Identify market opportunities, growth drivers, emerging screening conditions, and public health initiatives that influence newborn screening programme expansion.
• Monitor newborn screening policies, reimbursement trends, government initiatives, and regulatory developments impacting adoption.
• Conduct market sizing, segmentation, customer analysis, and competitive assessments to support strategic planning.
• Develop differentiated value propositions, messaging frameworks, and customer-facing content for newborn screening solutions.
• Translate complex scientific and clinical information into compelling customer value stories.

Skills

Marketing leadership

Strategic thinking

Cross-functional collaboration

Communication skills

Data-driven decisions

Education

Bachelor's in Life Sciences, Chemistry, Engineering, or related field

Advanced degree (Master’s or PhD) preferred

Job description

Waters Corporation is seeking a Product Marketing Manager for Newborn Screening to drive global marketing strategy, demand generation, and commercial enablement for the newborn screening portfolio.

The role collaborates across Product Management, Medical Affairs, Clinical Affairs, Applications, Regional Marketing, Sales, and Strategic Partners to establish Waters as a leader in newborn screening and public health workflows.